Tips and Clicks

By FinalsiteFM

What's Tips and Clicks about?

Tips and Clicks features Anthony Tata and Red Abbott in a conversation about best practices for schools, how to stay up to date on new features in SEO, PPC, and analytics, and much more.

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Tips and Clicks episodes:

04.23.2018
Episode 10: Why Online Reviews Should Matter to Schools
In this short episode, Red and Anthony discuss the importance of online reviews for schools, including where prospective families are finding these reviews, the power of a testimonial from your current families, and why these reviews should be monitored and...
02.28.2018
Episode 9: Meet Tracy Tigchelaar, Finalsite Advantage Consultant
With over 20 years experience in education marketing, Tracy heads up 'Finalsite Advantage' – our great new service aimed at giving schools the edge with their marketing and communications strategies. From branding to website development; social media strategy to video...
01.12.2018
Episode 8: How Google Analytics Can Impact Your School Website
Red and Anthony discuss how schools can take advantage of the tools behind Google Analytics. Three trends related to Google Analytics that are most important: Who’s coming to your site and where are they from? How are these...
11.28.2017
Episode 7: Finalsite Advantage
Red and Anthony discuss a new program Finalsite is launching in the new year called Finalsite Advantage that will help Finalsite clients be more effective with the time they do have to strategize and reach their goals throughout the school...
08.24.2017
Episode 6: Why Schools Should Invest In Digital Ads
Red and Anthony discuss why schools should consider investing in digital ads on search engines and social media to target the right prospects as they begin their search. Red also shares some upcoming events you do not want to miss out...
05.02.2017
Episode 5: Content Decisions for Admission Pages
Red and Anthony discuss website content and navigation paths of prospective parents and students that could help improve your school's admission strategies for next year, as well as a new puzzler!
12.08.2016
Episode 3: New Search Strategies
Red and Anthony share new search strategies and ideas for getting found online, as well as a new puzzler!
09.29.2016
Episode 2: Targeted Remarketing
Red and Anthony discuss targeted remarketing for schools and share a new puzzler in Episode 2.
04.07.2016
Episode 1: Portal Tips and More
Anthony Tata and Red Abbott share tips on Portals and search and give you a puzzle to solve in their first episode.

What's Tips and Clicks about?

Download our free app to listen on your phone

Tips and Clicks episodes:

Episode 10: Why Online Reviews Should Matter to Schools

Episode 9: Meet Tracy Tigchelaar, Finalsite Advantage Consultant

Episode 8: How Google Analytics Can Impact Your School Website

Episode 7: Finalsite Advantage

Episode 6: Why Schools Should Invest In Digital Ads

Episode 5: Content Decisions for Admission Pages

Episode 3: New Search Strategies

Episode 2: Targeted Remarketing

Episode 1: Portal Tips and More