💡 How can real estate agents actually win on social media?

In this episode, Silvia Eldawi is joined by SuperAgent Lorenzo Cross to unpack the real strategies behind personal branding, lead generation, and digital presence in real estate. From avoiding the “spammy agent” trap to posting with purpose, Lorenzo shares how authenticity and consistency are the keys to growing your audience - and your business.

Whether you’re a new agent trying to get noticed or an experienced broker ready to scale your brand, this episode is a must-watch for mastering social media in the real estate game.

Chat highlights include:

00:00 The Role of Social Media in Real Estate 📱

03:14 Building a Personal Brand through Value 💬

06:25 Content Strategy: Posting with Purpose 🎯

09:14 Maximising Exposure as a SuperAgent 🚀

09:57 Common Mistakes in Real Estate Marketing ⚠️

12:42 Future Strategies and Consistency in Social Media 🔁

👉 Want to turn your Instagram into a lead machine? It starts with showing up, staying real, and adding value.

🔥 Hit Subscribe for more tactical tips from Dubai’s top agents and content creators.

🔗 Follow Property Finder:
https://www.instagram.com/propertyfinder/
https://www.linkedin.com/company/propertyfinder-ae/
https://www.propertyfinder.ae/

🔗 Follow Silvia:
https://www.instagram.com/silviaeldawi/
https://www.instagram.com/propologi/
https://www.tiktok.com/@silviaeldawi
https://twitter.com/propologi
https://www.linkedin.com/in/silviaeldawi/

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