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AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Why does one estate agent win the instruction while another never gets through the door?
For Ashley Cain, it starts with communication.
In this episode of Golden Nuggets: Movers & Shakers, Ashley Cain, Owner of Moovahome Estate Agents, joins Silvia Eldawi to break down the communication playbook his team uses from the moment a seller makes contact — through the valuation, follow-up, marketing and eventually the sale.
It’s not simply about being fast.
It’s about making every touchpoint count.
🎙️ WHAT WE COVER
• Why speed matters when a seller first gets in touch
• Why speed without substance isn’t enough
• Creating a consistent experience across every customer touchpoint
• What happens when a valuation request arrives
• Following up without becoming pushy
• What makes a strong valuation appointment
• Why property data is a tool rather than the entire valuation
• Letting sellers have input into how their home is marketed
• How sellers should compare estate agents before appointing one
• What to check in an estate agency contract
• Ashley’s Golden Nugget for winning more instructions
👀 WHO IS THIS FOR?
Estate agents and agency owners looking to improve how they convert valuation opportunities into instructions.
It’s also useful for sellers comparing agents, because Ashley turns the conversation around and explains what consumers should actually test before deciding who to appoint.
💡 GOLDEN NUGGET
“Do what you say you’re gonna do.”
Ashley says Moovahome won three instructions in a single week after another agent had received the valuation enquiries but failed to respond when they said they would.
The lesson is simple:
Speed matters.
Communication matters.
But ultimately, follow-through matters most.
⏱️ CHAPTERS
00:00 Do sellers actually like WhatsApp groups?
00:19 Rightmove supports this season
01:14 Why speed matters
02:39 The seller communication playbook
03:39 The pre-valuation touchpoints
05:31 Why data is only part of the valuation
06:08 Tell sellers what you won’t do
06:49 Where do you sit against the competition?
07:39 Let the seller shape the marketing
09:12 How should sellers choose an agent?
11:14 Ashley’s Golden Nugget
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT ASHLEY CAIN
Ashley Cain is Owner of Moovahome Estate Agents in Swindon.
With more than two decades in property, Ashley has built his agency around speed, communication, distinctive marketing and a highly systemised customer journey.
In this episode, he opens up the playbook behind the touchpoints his team uses to turn enquiries into relationships — and relationships into instructions.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Your offer has been accepted.
Now what?
Liana Loporto-Browne, Founder of Loporto-Browne Residential, joins Silvia Eldawi to explain what happens between offer acceptance and getting the keys — and why a great estate agent should stay closely involved throughout that journey.
From solicitors and enquiries to chains, mortgages, communication and difficult conversations, this is a practical guide to the part of buying a home that can feel most uncertain.
🎙️ WHAT WE COVER
• What happens after an offer is accepted
• What agents should explain to buyers
• Why first-time buyers can underestimate the process
• The relationship between agent and solicitor
• Keeping enquiries and transactions moving
• Why leasehold purchases may involve additional parties
• Setting expectations around timescales
• Chain-free versus chained transactions
• Communicating when something goes wrong
• How to deliver difficult news properly
• When agents should pick up the phone
• Working out what you can afford
• Why mortgage affordability needs to be current
• Liana’s Golden Nuggets for buyers
💡 GOLDEN NUGGET
Get your mortgage position in place and keep it current.
Build a relationship with your agent.
Ask questions and understand the advice you are being given.
And try to enjoy the process.
⏱️ CHAPTERS
00:00 Why the agent and solicitor need to work together
00:32 Rightmove supports this season
01:05 What happens after your offer is accepted?
03:10 What first-time buyers misunderstand
07:22 Communication during the transaction
08:42 How to deliver difficult news
10:50 Phone, WhatsApp or face-to-face?
12:28 How much can you actually afford?
13:44 Liana’s Golden Nuggets for buyers
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT LIANA LOPORTO-BROWNE
Liana Loporto-Browne is Founder of Loporto-Browne Residential and has more than two decades of experience across the property industry.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Being good at estate agency and being good at running an estate agency business are not necessarily the same thing.
In this episode of Golden Nuggets: Movers & Shakers, Ben Madden, Principal Director of Fine & Country West London, joins Silvia Eldawi to unpack what agents can underestimate when they move into business ownership.
From finding the next instruction and progressing difficult sales to accountants, compliance, HR, restructuring and eventually selling a business — this is the part of estate agency that happens beyond the sale.
🎙️ WHAT WE COVER
• The three parts of estate agency
• Why business generation is so often underestimated
• Difficult conversations and sales progression
• Cash flow and financial management
• Compliance and business ownership
• HR and people management
• When to outsource specialist expertise
• Preparing an agency for due diligence
• Restructuring four branches into one hub
• How a business valuation unexpectedly became a sale process
• Why Ben ultimately remained in the industry
💡 GOLDEN NUGGET
“The best agents in this country are very comfortable with the difficult conversations.”
⏱️ CHAPTERS
00:00 What agents underestimate about generating business
00:29 Rightmove supports this season
01:02 Good agent vs good business owner
03:13 What changes when you own the business?
04:59 What happens when you sell the business?
08:15 The unexpected route to a business valuation
09:13 Four potential buyers arrive
10:05 Why Ben stayed in estate agency
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT BEN MADDEN
Ben Madden is Principal Director of Fine & Country West London and an experienced estate agency business owner, mentor and trainer.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
You’ve found the house.
But are you actually ready to make an offer?
In this episode of Golden Nuggets: Movers & Shakers, Zee Faridi, Owner of Ezmuve Estate Agents, joins Silvia Eldawi to put buyers to the test — from working out what you can genuinely afford and getting a mortgage agreement in principle to proving your deposit, selling your existing home and knowing when you are really in a position to proceed.
Then it’s time for Red Flag or Green Flag?
🎙️ WHAT WE COVER
• What being “offer ready” actually means
• Why proof of funds matters
• Gifted deposits and agreements in principle
• Making offers below asking price
• The documents buyers should have ready
• How to become a green-flag buyer
👀 WHO IS THIS FOR?
Anyone preparing to buy a home and wondering whether they are genuinely ready to make an offer.
It’s particularly useful for first-time buyers and homeowners who also need to sell before they move.
💡 GOLDEN NUGGET
Know what you want and be prepared.
Know what you’re looking for, understand what you can afford and have your documents ready to go.
Finding the right home is only one part of being ready to buy it.
⏱️ CHAPTERS
00:00 Stop viewing houses for the sake of it
00:40 Rightmove supports this season
01:13 Are you actually ready to make an offer?
01:43 What does “offer ready” mean?
04:32 Red Flag or Green Flag?
08:38 Stop viewing houses for the sake of it
09:23 Zee’s green-flag buyer playbook
10:38 Zee’s Golden Nugget
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT ZEE FARIDI
Zee Faridi is Owner of Ezmuve Estate Agents in West Yorkshire.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Most buyers start with a wish list.
But how much of it do you actually need to get the right home?
In this episode of Golden Nuggets: Movers & Shakers, Malcolm Prescott, Managing Director at Webbers Estate Agents, joins Silvia Eldawi to break down the home-buying journey — from understanding what you can genuinely afford to deciding what you should compromise on, what should stay non-negotiable and why the right property may look nothing like the one you originally set out to find.
🎙️ WHAT WE COVER
• Where to start before seriously searching for a home
• The costs of moving beyond the mortgage itself
• Why buyers should do their own research before viewing
• How to separate your wish list from your true non-negotiables
• Malcolm’s 10-point exercise for narrowing down what really matters
• Why affordability sometimes means compromising on the type of property you buy
• Why home movers often change their search criteria
• How estate agents can introduce buyers to properties they may otherwise overlook
• The bungalow-with-a-sea-view search that ended with a cottage
• Why overly prescriptive property searches can sometimes work against you
• Where AI search may miss the human nuance behind what a buyer really wants
• Why transparency with your estate agent matters
• Malcolm’s three things to get right before seriously viewing
👀 WHO IS THIS FOR?
Anyone preparing to buy a home, particularly first-time buyers or movers struggling to reconcile what they want with what their budget can realistically buy.
It’s also useful for estate agents helping buyers work out what really matters in their property search.
⏱️ CHAPTERS
00:00 The wildcard that changed the brief
00:48 Rightmove supports this season
01:21 Where should a homebuyer start?
02:31 What does moving actually cost?
04:12 Do your research before you search
05:37 Define your non-negotiables
06:27 Sometimes you have to cut your cloth
07:37 Why buyers change their search criteria
08:16 What should you compromise on?
09:34 Leave room for the wildcard
11:28 Can AI make property search too prescriptive?
12:24 Why your estate agent needs the full picture
13:32 Malcolm’s top three tips for buyers
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT MALCOLM PRESCOTT
Malcolm Prescott is Managing Director at Webbers Estate Agents and brings more than four decades of estate agency experience to the conversation.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Your property is on the market.
You’re getting views, enquiries, maybe even viewings — but still no offer.
So what is the market actually telling you?
In this episode of Golden Nuggets: Movers & Shakers, Alex Ishmael, Founder & Director of Proceed Property, joins Silvia Eldawi to break down the data sellers should be paying attention to once their property goes live — from online performance and viewing levels to buyer feedback, offers and when it may be time to have a conversation about price.
🎙️ WHAT WE COVER
• What sellers should expect during the first few weeks on the market
• Why views, enquiries and viewings each tell you something different
• What your Rightmove property performance data can reveal
• Why lots of online interest doesn’t necessarily translate into buyers
• Why quality viewings can matter more than quantity
• What repeated viewing feedback may be telling you
• What it means when you have plenty of viewings but no offers
• What multiple offers below asking price can indicate
• When sellers and agents should start discussing price
• Why changing photos or the description may be worth trying first
• What happens when a listing sits on the market for too long
• How sellers can use the available data to decide what to change next
👀 WHO IS THIS FOR?
Anyone selling a home and wondering whether their property is performing as it should once it reaches the market.
It’s also useful for estate agents having conversations with sellers about viewing levels, buyer feedback, offers and whether the asking price still reflects what the market is prepared to pay.
💡 GOLDEN NUGGET
The only person who can tell you what a house is worth is the person who’s willing to pay for it.
Views, enquiries, feedback and offers all give you information.
The important part is understanding what that information is telling you — and being prepared to act on it.
⏱️ CHAPTERS
00:00 What is your home actually worth?
00:21 Rightmove supports this season
00:54 Why your property may not have sold
01:30 What to expect in the first four weeks
02:23 What your property performance data tells you
05:47 No offer yet — should you be worried?
07:52 From viewing to offer
09:54 Lots of viewings, no offers — what does it mean?
11:15 When should price enter the conversation?
12:34 What happens when a listing goes stale?
13:46 Alex’s Golden Nugget
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT ALEX ISHMAEL
Alex Ishmael is Founder & Director of Proceed Property, operating across South Wales and Bristol.
Having started his estate agency career at 18 before going on to build his own business, Alex combines hands-on agency experience with a strong focus on using data, feedback and market behaviour to guide conversations with sellers.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 V
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Found the rental property you want?
Being ready to move quickly starts long before you make the offer.
In this episode of Golden Nuggets: Movers & Shakers, Leone Ashby, Director of Harry Charles Estate Agents, joins Silvia Eldawi for a step-by-step look at how tenants can prepare for renting — from working out what they can genuinely afford to getting reference-ready, knowing what to look for at a viewing and making a strong application.
🎙️ WHAT WE COVER
• What to prepare before you start searching for a rental property
• How to work out a realistic rental budget
• Why affordability is about more than passing a referencing check
• What landlords and agents may look for during referencing
• How to prepare for property viewings
• What to look at beyond the appearance of a rental
• Why the EPC and likely running costs matter
• The pre-tenancy requests to make before agreeing to move in
• What the rental-bidding rules mean for tenants
• How to strengthen your application without offering more rent
• Why your rental history and circumstances can help tell your story
• How quickly to respond when you find the right property
👀 WHO IS THIS FOR?
Anyone preparing to rent a home in England, particularly first-time renters or tenants entering a competitive rental market.
It’s also useful for letting agents who want to help applicants understand what they need to have ready before they begin their search.
💡 GOLDEN NUGGET
Make sure you’re going to be happy in the property, make sure you can afford to live there — and be honest about who you are and what you’re looking for.
Being a strong applicant isn’t just about the rent.
Preparation, communication and knowing exactly what you’re committing to can all make a difference.
⏱️ CHAPTERS
00:00 Get your pre-tenancy requests in early
00:24 Rightmove supports this season
01:30 What to prepare before searching
01:46 Work out what you can afford
05:50 Starting your viewings
07:53 Why the EPC matters
08:30 What to ask before agreeing a tenancy
08:39 Get your pre-tenancy requests in
09:30 How to make a strong rental offer
13:47 Leone’s Golden Nugget
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
▶️ WATCH NEXT
Watch the complete Golden Nuggets: Movers & Shakers series:
https://www.youtube.com/playlist?list=PLfgAOYYBteUk
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
What does your estate agent actually need to know before they sell your home?
Potentially more than you think.
In this episode of Golden Nuggets: Movers & Shakers, Claire Kendall, Director of Richard Kendall Estate Agent, joins Silvia Eldawi to explain why details that may seem irrelevant to a seller at the beginning can become very relevant later in the transaction.
For Claire, the advice is simple: tell your agent as much as you can.
🎙️ WHAT WE COVER
• What estate agents need sellers to tell them upfront
• Why agents ask so many questions at valuation
• Identity, anti-money laundering and due diligence checks
• Why seemingly minor details can matter later
• What agents need to know about the property itself
• How good agents manage seller expectations
• Why communication between agents, solicitors, lenders and surveyors matters
• The difference between finding a buyer and getting a sale to exchange
👀 WHO IS THIS FOR?
Homeowners preparing to sell, sellers already on the market and anyone who wants to understand why an estate agent may need so much information before and during a transaction.
It’s also useful for estate agents explaining to clients why gathering the right information upfront can help prevent delays and complications later.
💡 GOLDEN NUGGET
“Trust the process.”
Claire’s advice is to tell your estate agent as much as you can — and understand why they’re asking.
Something that feels unimportant at the beginning of a sale can become very important later. Getting the right information out early gives everyone a better chance of dealing with potential issues before they hold up the transaction.
⏱️ CHAPTERS
00:00 Trust the process
00:29 Rightmove supports this season
01:03 What every estate agent wishes sellers would tell them
05:56 The checks estate agents have to make
06:35 Knowing the buyer as well as the seller
06:50 What agents need to know about the property
09:13 How well do movers understand the agent’s role?
10:12 A common misconception about estate agent fees
12:02 Claire’s Golden Nugget: trust the process
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove is championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT CLAIRE KENDALL
Claire Kendall, Director, Richard Kendall Estate Agent (Wakefield)
Claire draws on extensive experience helping sellers navigate property transactions from valuation through to exchange.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
✨ ABOUT GOLDEN NUGGETS
Golden Nuggets gets property’s movers & shakers talking — uncovering the stories, debates, playbooks and lessons behind the people moving the property industry forward.
Hosted by Silvia Eldawi.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Would you take over an estate agency if you’d never worked in one before?
Zee Faridi did.
He had no estate agency experience, no established local reputation and no track record in the market.
In this episode of Golden Nuggets: Movers & Shakers, Zee Faridi, Owner of Ezmuve Estate Agents, joins Silvia Eldawi to explain how an accidental move into property became an estate agency career he never saw coming.
What followed was a crash course in valuations, viewings, sales progression, pricing, local knowledge and relationship-building — all while trying to convince sellers to instruct a business they had never heard of.
🎙️ WHAT WE COVER
• How Zee first entered property through investing
• Why he believed he could make it work with no agency experience
• Starting with no established stock or local track record
• What the first few months actually looked like
• Winning instructions from properties already on the market
• Using availability and personal service as a competitive advantage
• Handling valuations with very little experience
• Learning a completely new local market
• Going from chasing clients to clients chasing him
• Zee’s advice to anyone entering the industry from scratch
👀 WHO IS THIS FOR?
Estate agents at the beginning of their careers, people considering a move into property and anyone wondering whether a lack of traditional industry experience has to stop them getting started.
It’s also relevant to agency owners building a new brand in a market where nobody knows their name yet.
💡 GOLDEN NUGGET
“Be yourself, because no one can take that away from you and no one can duplicate that.”
⏱️ CHAPTERS
00:00 From chasing clients to clients chasing him
00:23 Rightmove supports this season
00:56 Zee’s unconventional route into property
03:25 Why Zee believed he could make it work
07:14 The first few months
11:36 Overcoming “I’ve never heard of you”
11:51 Relationship-building is still the foundation
12:06 From outbound chasing to inbound enquiries
12:25 Learning a market he didn’t know
12:53 Doing the A to Zee of estate agency
13:21 Zee’s Golden Nugget
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove are championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT ZEE FARIDI
Zee Faridi is Owner of Ezmuve Estate Agents in West Yorkshire. After running online businesses and beginning his own property investment journey, he took over a newly established estate agency and learned the profession while building the business.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
AD | This season of Golden Nuggets: Movers & Shakers is supported by Rightmove
Why does selling a property in the UK still take so long — and what can sellers do before they even find a buyer to make the process easier?
In this episode of Golden Nuggets: Movers & Shakers, Liana Loporto-Browne, Managing Director of Loporto Browne Residential, joins Silvia Eldawi to unpack where delays can creep into a property transaction and why waiting until a buyer is found to start preparing can cost valuable time.
🎙️ WHAT WE COVER
• Why the property selling process can become so complicated
• Why having more property information available upfront could help
• What could be included in a property information pack
• Liana’s view on buyer commitment and reservation deposits
• What sellers can do before any wider reform
• Why sellers should instruct solicitors earlier
• Why getting sale-ready matters
• Why flexibility around viewings can help
👀 WHO IS THIS FOR?
Homeowners preparing to sell, movers already on the market and anyone who wants to understand why the period between agreeing a sale and reaching exchange can take so long.
It’s also useful for estate agents helping sellers prepare earlier and reduce avoidable delays once a buyer is found.
💡 GOLDEN NUGGET
“Get sale ready.”
Liana’s advice is simple: don’t wait until you find a buyer before instructing solicitors and gathering the information needed for the transaction.
Do the hard work at the beginning to potentially save time, money and heartache later.
⏱️ CHAPTERS
00:00 Liana’s goal: faster conveyancing
00:21 Rightmove supports this season
00:54 Why is selling a property so complicated?
03:37 What would Liana change?
06:19 Should buyers have more financial commitment?
07:09 What can sellers do right now?
08:48 Liana’s Golden Nugget: get sale-ready
09:25 Why flexibility matters in a challenging market
🤝 MORE FROM RIGHTMOVE
Unlock more opportunities with Rightmove:
https://hub.rightmove.co.uk/maximising-your-opportunity
Discover more ways Rightmove are championing agents:
https://hub.rightmove.co.uk/share-your-expertise/
👤 ABOUT LIANA LOPORTO-BROWNE
Liana Loporto-Browne is Managing Director of Loporto Browne Residential in London and a former President of Propertymark.
She draws on both agency and industry experience to explore why property transactions can take so long and what sellers can do earlier to make the process more prepared from the outset.
🔗 FOLLOW SILVIA ELDAWI
Website: https://propologi.com/
LinkedIn: https://www.linkedin.com/in/silviaeldawi/
Instagram: https://www.instagram.com/silviaeldawi/
▶️ WATCH NEXT
Watch the complete Golden Nuggets: Movers & Shakers series:
https://www.youtube.com/playlist?list=PLfgAOYYBteUk
💬 VIEWS & OPINIONS
The views and opinions expressed by the host and guests are their own and do not necessarily reflect those of Rightmove.
This content is provided for general information and discussion purposes only and should not be relied upon as professional, legal, financial or property advice.
From the publisher's feed
Golden Nuggets is PROPOLOGI®’s flagship original series - candid conversations with property’s movers & shakers, hosted by Silvia Eldawi.
Expect real stories,…
Produced by PROPOLOGI®, an independent property media company creating original editorial series and brand-backed productions.
🔗 Watch, read and explore more at https://www.propologi.com/podcast

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