In today’s episode I cover 3 experiences I have had when trying to build marketing campaigns with companies who had absolutely no social media presence or any content. What I found was that their cost for distribution of offers and cost per action was far higher than when I put the same offers out with established brands that had a following and content. If companies fail to build content and engage their audiences they will have a very hard time reaching new customers.

Today I talk about a friend who I helped with her marketing of a veterinary practice. I gave her a proven marketing funnel that she made subtle tweaks to that resulted in her getting absolutely no conversions. I talk about how I fixed those problems and why those fixes made all the difference in helping her generate new clients to her practice!

Chat but are one of my favorite methods of creating lists and engaging with clients. Using a tool called many chat, I discuss how to use chat bots in your digital marketing.

In today's episode I talk about how to sell physical products without holding any inventory. I discussed the tools and strategy behind picking and selling products to help you sell online

In this episode we talk about how to create marketing built around offers and when to begin investing in more content creation.

It's important to be constantly testing and trying to improve your website, but should you try to test and optimize or should you just fix it? Hey we cover when you should test or fix items on your site.

Knowing who your ideal client is extremely important not only for trying to figure out what you're going to sell online but also how to create the proper targeting and content for your audience.

Today we talk about Google analytics segments how to import segments and how do use them in your business' marketing. I also have a special guest as well.

Google tag manager is an amazing tool that every Digital marketer should be using on their website. Today I talk about how Google tag manager works and how to use it in your marketing.

If you are advertising on Facebook or Instagram You need custom audiences!!! These are fantastic ways to create segmented lists to grow your audience or deliver offers for products or services.