Tropical MBA: Entrepreneurship & Founder Lifestyle

TMBA 657: The Europe Question

07.07.2022 - By Dan Andrews; Ian SchoenPlay

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Recently Peer Richelsen tweeted ‘Ok, serious question: what keeps the average American (that can afford it) from moving to Europe?’. By the next morning he’d received hundreds of different responses.

On today’s show Dan and Ian, who have just arrived in Barcelona for the summer, offer their thoughts about ‘The Europe Question’, a topic they think will be increasingly discussed as more mainstream American workers have increased opportunities to live and work remotely outside the United States:

“We have a whole new graduating class on our hands … people went to school, a lot of people that used to be teachers, administrators, bureaucrats, waiters, bartenders …They decided that they don't want to go to their in person jobs anymore, they wanted an online job.

At the same time, a lot of companies that had knowledge workers realised that they needed to allow those people to work from home during COVID. Those people didn't want to come back to the office so they needed to keep allowing them to work from home.

And now all of a sudden, I think these questions aren't so much what does the digital nomad, who's this edge case traveller, want to do, we’ve got this entire graduating class of the mainstream, who are asking themselves the digital nomad question: why don't we live in Europe? It's so nice. They have public transportation. Why haven't we been there yesterday? Why don't we move here this year?”

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