On Today's episode, we welcome Tom Bilyeu of Impact Theory and Quest Nutrition to discuss his highly anticipated Founder's Key NFT drop. We've fast-tracked this episode release so you can get in on the launch that's happening tomorrow! Tom has achieved massive success in many endeavors and brought a ton of wisdom to the episode. Highlights include his unique understanding of the power of building desire, and a discussion of how connecting deeply with a community provides unimaginable leverage and negotiating power. The Founder's Key project is an ambitious undertaking with a long-term vision incorporating comics, education, entertainment and ultimately strives to empower generations to come in a huge way. Listen in as Eathan Janney, Josh Kriger, and Jeff Kelley host a rousing conversation with the high-impact leader, Tom Bilyeu.