This episode is devoted to competing with big box stores. Learn how to create unique experiences on this episode of Tell Me Something Good About Retail. 

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Key Links

• Tom Shay LinkedIn Profile 

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If you want to be successful against your competition, you must look at every aspect of your business. This means your marketing, your training, and even your storefront.

Be Specific with Your Merchandise 

You don’t have to carry five different brands of the same product. You can sell the one right brand. 

Create Unique Experiences 

Give people a reason to come to your store that is not just a product. 

More details at: 

https://www.retaildoc.com/podcast/310tom-shay-on-how-independent-retailers-can-compete-with-big-box-stores

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Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.