Tony Pec is a young entrepreneur from The Bronx, New York who co-founded his own company Y Not U Media and is considered “The Godfather of Instagram”.

He shares with The Burn Down on how he started and his journey to building a successful company. He's motivation is a noble one, he's goal is to provide a good life for his little sister. He also throws out a few golden nuggets on how to grow and profit from your social media.