Fraud is an ever-present danger for ecommerce merchants, and true fraud chargebacks can be some of the most frustrating to deal with. Even when you've optimized your business operations to reduce merchant error chargebacks and have a good system in place for fighting friendly fraud chargebacks, true fraud can remain a persistent problem, and there's no way to fight them after the fact.

The best strategy for merchants is to follow best practices for preventing fraud and use effective and up-to-date fraud prevention tools. When merchants are struggling with fraud, how can they select the right tools for the job?

Fraud based on payment card and identity theft just keeps growing and growing in the card-not-present environment, despite significant efforts from card networks and other stakeholders to get the problem under control. In fact, 2019 was the worst year for online fraud on record. Fraud is a problem that concerns every merchant, and true fraud chargebacks are inevitable.

Full Text:
https://www.chargebackgurus.com/blog/fraud-prevention-tool

©Chargeback Gurus 2021
Production: Tyler DeLarm
Narration: Phil Claffey