Tools of the Podcast Trade

Tools of the Podcast Trade

By J. Rosemarie FrancisBusinessMarketingNon-Profit
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Tools of the Podcast Trade episodes

  • Trusting God to Mind Your Business w/Joe Rockey

    Real estate flipper, Joe Rockey is the co-host of Father and Joe Podcast who at the time of this recording was launching Local Football Flavor Podcast.

    He shared how a presidential transition inspired Father and Joe, as well as the role of God in his business. Joe also shares tips about podcasting that you might find helpful as an aspiring podcaster.

    Key points worth noting:

    07:21 - What prudence, courage, justice, and temperance have to do with real estate

    12:00 - Defrientiating between starting a podcast to make a statement or to make money

    Bio: I have created a series of real estate businesses beginning in 2011. In this specific industry, 97% of my competition fails in the first year. Over a decade later we still are going strong with no end in sight. (cont'd).

    Connect with Joe: [email protected] | Father and Joe Podcast

    Get answers to your podcast questions at the New West Podcasters Club: https://bit.ly/3k2jeIs

    Schedule a complementary one-on-one for podcast mentoring session with me: https://bit.ly/3Ec9QZD

    This podcast is hosted by Captivate, try it yourself for free.

    22 min
  • Build Quality Content Your Audience Loves w/Jason Cercone

    Personal Brand Architect, Jason Cercone encourages podcasters to create content

    that wows their audience.

    2:00 - How to get your audience to fall in love with you

    4:28 - A scalpel vs a Swiss army knife

    9:40 - how to increase visibility and create evergreen content even before you start your podcast

    17:00 - Keep your listener top of mind when creating content

    Connect with Jason: www.jasoncercone.com

    Check out Jason's podcast: Evolution of Brand

    Bio: Jason Cercone is a personal brand architect, creator, and podcaster. He helps entrepreneurs, leaders, and professionals leverage the brand-building power of the podcast medium to establish authority (cont'd)

    Jason Cercone is another awesome guest from PodMatch. If you're looking to #beaguest or looking for guests for your show PodMatch is a great resource for meeting the best guests.

    Got questions about podcasting? Don't miss my next podcast meetup. Attend for free.

    24 min
  • Divine Partnership in Podcasting w/Kristin Fields Chadwick

    The message and gift you've been given to start a podcast are powerful. But it's understandable to have doubts and fear. In this episode, Kristin Fields Chadwick shares her beliefs that Jesus can be a great help in our podcast journey. So if you believe your divine purpose is to start a podcast, He will help you execute your plans.

    Kristin is a coach and podcast producer and host of the Holistic Podcasting for Podcasters podcast. She believes all coaches should have a podcast. Listen to find out why.

    She's also the host of

    Podcasting is an amazing way to spread your message and connect with your clients.

    2:43 - Why should coaches have a podcast

    4:45 - But should podcasters become coaches

    14:05 - How Kristin balances entrepreneurship and mothering 4 kids

    18:34 - Kristin's favorite podcasting tool

    19:19 - Advice for new podcasters

    Connect with Kristin: Holistic Podcasting

    Bio: Kristin Fields Chadwick, CEO and founder of Kristin Fields Chadwick, LLC., a Podcast Production boutique style business. Through her life coaching training, she has merged both her experience in the podcast...(cont'd).

    Got Questions about Podcasting? Join the New West Podcast Club here.

    Kristin is another awesome guest from PodMatch.

    This podcast is hosted by Captivate, try it yourself for free.

    22 min
  • Connecting Local Businesses to the Internet w/Brian Fife

    Brian Fife uses his communication skills to develop relationships with local businesses so they can leverage the internet to reach more customers. His system allows customers to reach the ideal business without sifting through useless search results.

    He also leverages his podcast Local Links Connect, to work and connect with local business communities. He uses his podcast to highlight what's happening in the local community people are visiting and helps them locate what businesses are located in that community.

    Brian "seeks to build an Egalitarian economy, democratizing the local business connection process so that the populace earns $$, not just corporations."

    Connect with Brian: https://locallinks.online/ | @my_locallinks on Instagram

    Bio: Brian Fife is a lifelong entrepreneur that's obsessed with music, stories, writing, and talking. He meditates to give himself a moment's silence from his own ADHD mind. (cont'd).


    Join the New West Podcasters Club - where podcasters come for answers.

    This podcast is hosted by Captivate, try it yourself for free.

    26 min
  • How To Become A Master Communicator w/Brenden Kumarasamy

    The get your message to your audience effectively it's important to be good at communicating. But how can you become a master communicator?

    Brenden Kumarasamy of MasterTalk shares his tips and insights on how you can become an effective communicator. One way Brenden practices his communication skills is to appear as a guest on over 600 podcasts.

    That's an impressive feat for sure.

    If you’re not motivated to do something you won’t break through your fear of getting it done. - Brenden Kumarasamy

    So how would your life change if you were an exceptional communicator?

    As a podcast host, your job is to effectively communicate with your message to your audience so they can get the help they seek.

    This is a must-listen episode if you want to know how to be a bulletproof guest on any podcast.

    Connect with Brenden on YouTube. | Website: https://rockstarcommunicator.com/

    Bio: Brenden is the founder of MasterTalk, he coaches ambitious executives & entrepreneurs to become top 1% communicators in their industry. (cont'd).

    17 min
  • Build an Awesome Brand With Podcasting & Storytelling w/Graham Brown

    In this interview, Graham Brown demonstrates how we can use storytelling to build our brands and connect with others. 

    Graham thinks podcasting represents the conversations we no longer have with each other.  

    Takeaways:

    • When you feel fearful or experience imposter syndrome remember that’s a sign for you to “choose yourself”.  So pick you. Because you’re the one your audience is waiting to hear.
    • For business, a podcast is a great way to build our brand and influence people. It’s an excellent stage to create space for your audience and customers to connect with you and each other.

    “Imposter syndrome is not a barrier.  It’s  something that’s  telling us that we need to pick ourselves.” ~ Graham Brown
    • Telling your story using a podcast as your stage helps you consistently place your brand or business in front of an audience.  

    Finally, through this podcast, I interviewed Graham, an entrepreneur in Singapore while vacationing in Mexico.

    That’s the power of podcasting!  We get to meet people we normally wouldn’t.

    Bio: Graham is the founder of Pikkal & Co – Award Winning Podcast Agency – an AI Powered, Data-Driven B2B Podcast Agency in Singapore. (cont'd).

    Connect with Graham: www.grahamdbrown.com

    Looking for guests for your podcast?  Look no further. For award-winning, engaging guests, visit www.podmatch.com

    Got questions about podcasting? Attend the next meeting of the New West Podcasters Club.  Where podcasters come for answers.

    This podcast is hosted by Captivate, try it yourself for free.

    30 min
  • Build a Winning Podcast & Avoid PodFade w/Lindsay McMahon

    I love to interview people who are in the trenches of podcasting. They're actually a podcaster and experience the pain and pleasure of the craft.

    Lindsay McMahon shares her experience as the co-host of All Ears English podcast where they teach English as a second language to global professionals.

    In this episode, she shares her tips on how to build a winning podcast so you can avoid podfade.

    4:05 - How to make your show stand out

    4:55 - How to win as a new podcaster

    6:51 - Use your transcripts

    10:00 - Capture emails

    Bio: Lindsay McMahon is the co-host of All Ears English. The All Ears English Podcast is downloaded 8 million times per month globally and has been ranked in Best of Apple Podcasts categories in 2018 and 2019 and as well as #1 in US Education Language Courses. Lindsay and her team have been featured in Podcast Magazine, Language Magazine, and Forbes.

    Connect with Lindsay: www.allearsenglish.com

    This podcast is hosted by Captivate, try it yourself for free.

    15 min
  • How to Develop A 'Frugalpreneur' Mindset w/Sarah St. John

    Can you really start a business with $5? Sarah St. John says you can!

    As independent podcasters, we know a thing or two about starting our ventures on a bootstrap. But Sarah believes we can continue to grow our podcast business while keeping our cost low...maybe for as little as $100 per month.

    If you're worried about the cost of starting or growing your podcast, this is a must listen episode!

    2:34 - How to start a business for as little as $5

    3:12 - Tips for growing and expanding

    4:58 - Why podcasting is the new blogging

    7:09 - How Sarah overcame the challenges she faced as a podcast host

    9:56 - Tips for aspiring podcasters

    12:14 - Tips to grow your show

    Connect with Sarah: The Frugalpreneur Podcast | Website: thesarahstjohn.com

    Bio: Sarah St John is an entrepreneur, podcaster, online course creator, and author. She has created several startups throughout her entrepreneurial career of over a decade. She currently owns a podcast production agency called PodSeam. (Cont'd).

    Tools mentioned: SendFox (email/newsletter)

    Sarah is another awesome guest from PodMatch.com

    Attend our next podcast MeetUp

    Website: www.toolsofthepodcasttrade.com | The PodCubator | IG: @tools_podcast_trade

    This podcast is hosted by Captivate, try it yourself for free.

    15 min
  • How to Turn Prospects into Raving Fans w/Jas Takhar

    As a successful real estate professional Jas Takhar knows a thing or two about turning prospects into buyers.

    But how do you turn prospects into raving fans?

    Jas shares his expertise while giving serious but entertaining insights into adapting the mindset to be a successful entrepreneur...and podcaster.

    17:31 - How to turn prospects into raving fans

    Jas' parting shot:

    23:13 - Don't compare yourself to others

    Connect with Jas: Instagram/FB/Linkedin - @jastakhar13 | website: www.jastakhar.ca

    Bio: Toronto native, Jas Takhar, has been in the sales and service industry for over 27 years. Soon after deciding to try his hand in real estate, he founded REC Canada under Royal LePage, and for over 5 years has successfully kept his team in the top 3 in the country.

    Website: Tools of the Podcast Trade

    Get the help and support you need creating a podcast at The Podcubator

    Jas Takhar is another awesome guest from PodMatch.com

    Join the New West Podcasters Club MeetUP

    28 min
  • The Power of Podcast Awards w/Vinnie Potestivo

    Vinnie Potestivo reveals the secrets to becoming a successful podcaster, including winning awards, building celebrity brands, and creating red carpet moments.

    Are you looking to start and grow a successful podcast? Content creation can be a daunting task, but it doesn't have to be. If you're feeling the pain of not being able to get your desired result, then this episode is for you.

    In this week's episode we cover:

    1. How to win awards for your content

    2. How to get your content featured on IMDb

    3. How to create a "red carpet moment" for your brand

    Bio: Vinnie Potestivo is an industry-leading media and talent innovator who is widely known for his inclusive and impactful approach to brand building and personal brand development.

    With over 25 years of experience, he and his teams have become well-trusted connectors who sell, develop, produce, launch, distribute, and amplify some of the most talked-about original series & talent brands in modern pop culture. (cont'd)

    Connect with Vinnie: www.vpetalent.com | LinkedIn/Twitter: @vinniepotestivo

    Podcast website: www.toolsofthepodcasttrade.com

    This podcast was recorded using Riverside.fm 

    Podcast artwork created with Canva

    Another awesome guest from PodMatch.com

    Join New West Podcasters Club. Next meeting is September 29.

    This podcast is hosted by Captivate, try it yourself for free.

    40 min

About Tools of the Podcast Trade

From the publisher's feed

Podcasting can seem confusing at times and it doesn't have to be. But new podcasters get caught up with the tech and the strategies which sometimes hold them back from owning their genius.