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Paul Gowder shares how he used email marketing to build a list of over 100k. He's used this strategy to build a large community without depending on social media platforms to grow his brand.
Takeaways
Paul discusses how he built powwows.com while prioritizing family life and being location-independent. He and his family traveled extensively, including 42 trips to Disney, while balancing his growing business.
Powwows.com started as a hobby in 1996 when Paul was learning HTML and building webpages. It wasn't until years later, when expenses increased, that he began to explore monetization.
Listen as Paul explains how he shifted focus while building his brand and broadening his influence using powwows.com
Paul shares his fears about scaling powwows.com, especially when dealing with increasing expenses, changing technology, and fluctuating SEO and social media rules. He highlights how quickly things can change, using Facebook's sudden exit from podcasting as an example.
Paul emphasizes that email marketing is the heart of his business. Despite the rise of social media platforms, email remains the most reliable way to connect with and maintain a community, as it allows for more direct communication.
Connect with Paul: Website | LinkedIn
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Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Takeaways
Connect with Sheryl: LinkedIn | Website
Bio: Sheryl Plouffe is a former national TV broadcaster with 25 years of experience who transitioned into entrepreneurship, specializing in video marketing and digital strategies. As the CEO of Icon Maker, she helps entrepreneurs build seven-figure businesses by leveraging podcasting to create high-trust relationships and strategic offers. Sheryl is passionate about empowering business owners to increase their influence, impact, and income through a thoughtful, strategy-first approach.
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Are you ready to embark on your podcasting journey but feeling overwhelmed by where to start? In this episode, I sit down with Vince Quinn, co-founder and creative director of SBX Productions, to uncover essential insights for aspiring podcasters.
The Power of Pilot Episodes
Vince emphasizes the importance of creating pilot episodes before fully committing to your podcast. This approach allows you to:
By producing pilots, you can avoid the common pitfall of podcast abandonment that plagues many new shows.
Exploring Alternative Podcast Strategies
Contrary to popular belief, not every business needs its own podcast. Vince suggests considering alternative strategies such as:
These approaches can help you leverage the power of podcasting without the full commitment of hosting your own show.
Essential Tips for Aspiring Podcasters
Vince shares two crucial pieces of advice for those starting their podcasting journey:
1. Embrace Selfishness
Focus on topics you're genuinely passionate about rather than trying to appeal to everyone. Your authentic voice and unique perspective will resonate with the right audience.
2. Master Solo Content
Develop the ability to create engaging content on your own. This skill is invaluable when guests cancel or you want to deepen your connection with your audience.
By implementing these strategies and insights, you'll be well-equipped to navigate the exciting world of podcasting with confidence and purpose.
Connect with Vince:
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
In this insightful conversation, multimedia artist Michaell Magrutsche, explores the deep connection between creativity, self-expression, and podcasting.
Michaell shares his journey as a neurodiverse artist who found refuge in creativity, explaining that art is more about the process than the final product. For podcasters, this means focusing on the joy and fulfillment of creating content rather than worrying about external judgments.
Notable Points for Podcasters:
Michaell Magrutsche (mag-rootsh) is a neurodiverse multidisciplinary artist, strategist (private, corporate and political) Creativity-Awareness Educator.
Connect with Michael: https://MICHAELLM.com | Podcast: https://podcasters
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Aspiring podcaster tend to focus on microphones and platforms and other podcasting tools when they desire to have a successful show.
Bu in this episode, I talk about what I believe are the three most important tools that podcasters need in their toolbox: mindset, mission statement, and mentorship
Takeaways
Chapters
00:00 The Power of Mindset in Podcasting
01:28 The Importance of a Mission Statement
03:50 The Benefits of Mentorship in Podcasting
Check out my blog post: 3 Most Powerful Tools in Your Podcasting Arsenal
#podcastingtools #mindsetmatters #podcastmissionstatement #podcastmentorship #podcastingsuccess
Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Takeaways
"AI allows us to try new things with podcasts. It can take away some of that burden for you, leaving you with the more creative aspects of making a podcast." ~ Ian Harris
Summary
Ian Harris has spent decades building technology platforms for companies globally and is excited to use AI to help companies deliver podcasts to smaller audiences.
We discuss the use of AI in podcasting and how it can enhance the podcasting experience. Ian explains that AI can save time and effort by transcribing podcasts, creating summaries, and generating scripts.
But we also talk about the increasing role of AI in voice podcasts, and allowing for the creation of video podcasts. However, Ian acknowledges that AI cannot replace the human connection and personality that hosts bring to their podcasts.
Ian's company, Pulse Podcasts helps clients with podcast production and offers advice for aspiring podcasters.
Connect with Ian: Website Be sure to check out their Sample Podcasts created using AI.
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Takeaways
"Success is someone who is living in their purpose, doing what they were called to do." ~ Tabatha Thorell
Timestamps:
00:00 Introduction and Background
02:55 Balancing Motherhood, Business, and Personal Goals
09:09 Why Many Podcasters Quit and How to Succeed
19:08 The Power of Vision, Action, and Forgiveness
Connect with Tabatha at Keep Legacy Wealth | Instagram: @tabthorell | YouTube: What Went Wrong - The Untold Stories of Bouncing Back.
Bio: Tabatha Thorell is a dynamic speaker, real estate investor, business coach, and podcaster. She empowers individuals and families to achieve financial freedom and legacy wealth. Balancing her roles as a wife and mother of five, Tabatha shares her journey and insights through her podcast and various coaching platforms.
#mompreneur #businesswoman #truebalance #podcastingtips #businesssuccesstips #forgiveness #leavealegacyofwealth
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Takeaways
Chapters
00:00 The Three Essentials for Podcasters
01:16 Balancing Family and Work Life as a Dadpreneur
04:00 Automating Tasks and Hiring a Virtual Assistant
08:15 The Importance of a Clear Mission Statement for Your Podcast
12:02 The Benefits of Editing Your Episodes
14:26 Streamlining Your Processes Through Automation
21:41 Improving Your Podcast with a Growth Audit or Coaching
**Connect with Joe, get a free download & tips to save time and improve your podcast workflows: Podcast Workflows | YouTube | Download Free Tool | Substack**
Tools Mentioned:
Summary
Joe Casabona shares his experience as a dadpreneur, and how he balances his family and work life. He talks about
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
In this episode, I talk with Robert Indries about the importance of community, mentorship, and systems for podcasters. Robert is a serial entrepreneur and author of Unshackled: The 7 Levels of Business Excellence.
He shares his background in business and his expertise in building multiple companies. He emphasizes the value of mentorship and the benefits of seeking guidance from those who have already achieved success.
We discuss the importance of structure and order in podcasting and how it can lead to growth and impact. Robert also expresses gratitude for his supportive family and highlights the significance of doing what you enjoy.
Takeaways
Chapters
00:00 The Three Essential Needs for Podcasters
03:11 Building Structure and Order
30:18 Gratitude and Doing What You Enjoy
Connect with Robert: www.RobertIndries.com
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
Chapters
00:00 Introduction and Overview
02:14 It's Just A Microphone
03:37 The Importance of Consistency
05:29 Becoming an Expert through Podcasting
07:24 The Value of Interviewing Guests
08:50 The Supportive Podcasting Community
10:17 No Competition in Podcasting
12:14 Meeting Interesting People Through Podcasting
13:43 Dealing with Burnout
15:33 Sharing Knowledge Freely
19:27 Focusing on Your One True Fan
21:19 Conclusion
Takeaways
Podcasting can be fun and rewarding but it can also be challenging, especially for the indie podcaster. In this episode, I talk about the top lessons I learned during 6 years of podcasting.
It's a phenomenal array of talking points that put the spotlight on podcasting as an important medium to share our message with the world.
So if any of these lessons resonate with you leave a comment below or drop me an email @ [email protected]. I'd love to hear from you.
Send us a text
Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go
Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.
Support the show
=====================================
👉Helpful Resources:
Repurpose podcast episodes into 30 pieces of content with Capsho. Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial
My favorite must-have tools for creating my course: Make your podcast private or create a course for your audience with Hello Audio : https://shorturl.at/JKFSn
Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://podcubator-podcast-academy.kit.com/d02bc6111c
Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.
Join my Substack: https://bit.ly/3DJAbko
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Disclosure: This podcast is NOT sponsored. Some links are affiliate links, including Amazon Associates links. If you buy a product using one of the links, I may earn a small commission at no extra cost.
Disclaimers: https://www.toolsofthepodcasttrade.com/abou...
From the publisher's feed
Podcasting doesn’t have to be overwhelming if you have the right tools and strategies.
Many new podcasters get stuck on the tech, gear, and endless “how‑to” advice, which can hold…
Tools of the Podcast Trade is your go‑to resource for how to start a podcast, with step‑by‑step podcasting tips, practical podcast tools, and proven podcast launch strategies to help you create a show you’re proud of.
Join host J. Rosemarie Francis and expert guests as they break down the entire podcasting process. From choosing your niche and finding your voice, to recording, editing, and promoting your show. You’ll learn how to avoid podfade, grow your audience, and build a sustainable podcast that works for your business or personal mission.
Whether you’re a solopreneur, a nonprofit leader, or simply someone with a burning story to tell, this show will help you demystify podcasting and turn your ideas into a purposeful, successful podcast that reaches the people who need to hear it most.