If you're sourcing from China, Google is one of the smartest tools to begin with. But instead of typing broad terms like “China supplier,” try going specific. For example: “China mousse ice cream production equipment factory” or “OEM ball valve manufacturer in China.”

This helps you reach real factory websites instead of just trading platforms.

Use Google search operators like site:.cn or inurl:en to narrow results to Chinese domains with English content. Then explore their site. A professional supplier like https://www.sftmachinery.com/mochi-mousse-mochi-ice-cream-machine-line/ , for instance, showcases their mousse ice cream tunnel freezer systems, drawings, and export capabilities.

Or take Plumberstar, a reliable source for custom ball valves with their own technical specs and logistics info.

Want to verify a factory? Drop their address into Google Maps. If it’s surrounded by other industrial buildings, that’s a good sign. And if they reply fast with videos, certifications, or offer a video call, that’s even better.

Also, try Googling their brand name plus words like “exhibition” or “client review” to see if they’ve been mentioned outside their site.

Finding the right supplier takes a little effort, but with smart Google searches, niche sourcing, whether for food processing machinery or plumbing parts, gets a whole lot easier.