You’ve launched your store. You’re officially a drop shipper. But hold the confetti, because if your site looks like a digital flea market and your shipping policy is buried somewhere between “maybe” and “mystery,” this episode is for you. In today’s brutally honest guide, we walk through the 10 biggest mistakes new store owners make, from clunky design and robotic product pages to branding that’s about as memorable as beige paint.

But we’re not just here to roast your storefront, we’re here to help you fix it. You'll learn what separates stores that fizzle after a few sales from the ones that scale with clarity, consistency, and customers who come back for more. From smart email flows and trustworthy branding to building a high-LTV brand with loyal fans, this is the part where you go from floundering product flipper to strategic e-commerce operator.

Chapters
[Start] The Big Red Flags: A rundown of rookie mistakes that sabotage trust, conversions, and credibility. 
05:46 The Post-Purchase Experience: We talk confirmation emails, tracking links, and how a simple “thank you” can turn a buyer into a repeat customer.
10:15 If “Go Viral on TikTok” Is Your Whole Marketing Plan: We break down email flows, paid ads, organic content, and showing up even when you don’t feel like it.
12:46 How to Escape the One-Hit-Wonder Trap: Why chasing viral gadgets isn’t a business, and how high-LTV brands build repeat revenue through strategy, not luck.

Links and Resources

• Doba.com – Official site
• Klaviyo – Email automation
• Mailchimp – Email marketing
• Omnisend – E-commerce email platform
• UberSuggest – SEO and content planning
• Shopify – Storefront builder

Get Started with Doba! 
Use code “podcast” for 10% off your first month of the Monthly, Standard plan.

Inquiries about partnerships? Want to join Megan on the podcast?
Email [email protected] and connect!