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Lisa Sherman, head of US marketing for Walker's, shares her journey from agency to heritage brand, how Walker's maintains authenticity while innovating, and the impact of strategic partnerships like with the ASPCA. She discusses industry shifts, consumer engagement strategies and leadership insights for women in food retail.
This episode dives into Patti Bauer's inspiring career journey from IT to leading innovation in grocery retail, as well as the story behind UNFI's Endless Aisle initiative.
Grocery Outlet's Director of Field Marketing and Promotions Ashley Chaney discusses the importance of putting independent operators at the heart of local marketing.
Top Women In Grocery honoree Darla Rieg joins the podcast to discuss her career journey, the importance of value to today's shoppers, associate growth and promotion, and more.
Taylor Clute joins the podcast to discuss the evolving role of brokers in the grocery and CPG industry. The episode explores the historical context of brokers, the importance of their relationships with brands and retailers, today's complexities in the space, and more.
Amanda Oren from RELEX and Amy Leal from UNFI join the podcast to discuss their transformative partnership aimed at enhancing grocery demand forecasting and replenishment.
Dollar General's senior director of merchandising joins the TWIG Podcast to discuss the discount retailer's customer-centric merchandising strategy, private brand innovation, industry trends and more.
Emily Turner, CMO of The Fresh Market, discusses the evolving role of marketing in retail, innovative strategies for enhancing customer experience and the importance of community engagement.
Food Lion's Natasha Brinegar, who is one of this year's Top Women In Grocery Award winners, joins the TWIG Podcast to talk cross-functional work, the pace of change in grocery, mentorship and much more.
Jennifer Conklin from Capgemini joins the podcast to delve deep into AI applications at grocery, alternative revenue streams for food retailers, giving back to her community and more.
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