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Hey sports fans! This episode is for YOU! 

We’ve got the Leafs, we’ve got the Jays, we’ve got the Toronto FC, and we’ve got the Raptors. Today we’re talking Toronto sports... with a typographic nerdy twist! 

Important questions that will be answered in this episode include:

• How are the Maple Leafs and Blue Jays connected through typography? 
• Why are there 16 X’s hand engraved on the Stanley Cup? 
• Should ‘We The North’ be’ We, The North’? 
• Which professional sports logo took Mari Kondo’s advice? 
• Which team was going to be named the Toronto Beavers? 

All four of Toronto’s major league sports teams have, at some point, been victorious in their respective leagues… but do we have four winning visual identities? Let’s dive into each franchise’s logo and a look at who, what, when, where, why and how they came to be. 

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