Out & Proud Business Titans

Total Brand Marketing Service: The Right Way with Andre Wright


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Andre Wright, founder and CEO of The Wright Consult (TWC), graces S2E4 of the Titan Business Builders podcast. Launched in 2015, TWC is a full-service digital marketing solutions provider located in Atlanta, Georgia. Andre holds an MBA in Marketing from the University of Sunderland and a passion for digital marketing. Growing up with an enterprising family and relatives in Jamaica equipped him with the drive to have his own business. After migrating to the US twenty years ago, he did trailblazing digital marketing work during the early days of Google Ads. He is the author of Visibility: Digital Marketing Secrets to Growing your Business the Wright Way. Andre also does public speaking engagements and hosts the Your Company Health podcast where business professionals share success stories that inspire other entrepreneurs.


TOPICS:
01:07 – Moving to the US and Working with Google
02:16 – From Phoenix to Atlanta: Founding TWC
04:06 – A Passion for Entrepreneurship
04:54 – Business Ownership is not for Everyone
06:44 – Focusing on Results
08:02 – On Initial Roadblocks and Challenges
08:57 – The Value of Networking
09:46 – Hiring the Right People, Building a Great Team
10:50 – Attributes to Look for in an Employee
13:45 – Client Care
16:11 – Results, Results, Results
16:56 – Finding a Niche Market
21:55 – On his Podcast, Your Company Health
24:00 – Why a Great Website is Essential
25:28 – Targeted Strategies: It’s Never a One-Size-Fits-All Approach
26:34 – On his Book, Visibility
28:40 – The Wright Consult’s Future Goals
29:46 – Parting Words: Tips for Entrepreneurs

RESOURCES:
https://www.facebook.com/TheWRIGHTConsult
http://thewrightconsult.com/
https://www.linkedin.com/company/the-wright-consult/

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Out & Proud Business TitansBy Stefaan De Vreese

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