During the Tourism Business Survey Seminar, held at ROARR! on 22 May 2024, the audience heard from some inspirational local business leaders on the tourism and hospitality sector.

Chris Scargill chaired a panel discussion on the day, and the audience heard commentary on the results of the survey and insight on other key issues impacting the sector. The panel included Park Director at Jimmy's Farm & Wildlife Park, Stevie Shepperd, Director of Visit North Norfolk and Manager at Woodland Holiday Park, Andrew Hird, and the owner of Hidden Talents Iain Wilson, which operates an array of local businesses including The Assembly House in Norwich, Byfords Hotel in Holt, and cake company Sponge.

They discussed issues around staffing, government and council red tape, investment, the change in consumer habits and much more.

You can view the full survey results brochure here,

Find out more about the survey, including other conversations on the day, and other Tourism based content from Larking Gowen by visiting larking-gowen.co.uk/Tourism-Insights