Mike Rosen has arguably one of the most important roles in the ski and snowboard industry: he’s a sales rep. Rosen is the link between the brands and the sales floor, and he spends his time on the road, repping the products that fuel our passions. It’s not as glamorous as you think…but it sure is fun and lucrative. On the podcast, we talk about coming up in racing, starting with Spyder, product testing, what makes a good rep, how to get a job in the snow-business, and so much more. John Lyons asks the Inappropriate Questions.

Mike Rosen Show Notes:

3:00:  How to get a job in snow business, growing up in NY, being Jewish, and the college saga.

10:00:  Ski racing at the University of Northern Colorado, Gary Gay, Spyder, product testing,

20:30:  Rollerblade: They invented inline skating and make the best skates on the planet.

Best Day Brewing:  All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories and sugar.

Elan Skis:  Over 75 years of innovation that makes you better.

23:30:  Hart and Reusch, learning the business, race services for Nordica, the Nordica glitch, sample costs, the rep/brand relationship, going to K2, and counter-seasonal business.

38:00:  Stanley:  Get 30% off site wide with the code shredthegnar

Peter Glenn Ski and Sports:  Over 60 years of getting you out there. 

40:00:  His influence as a rep, His brands, his territory, his employees, money, and what makes a good rep, selling air, and starting his brand

55:00:  Inappropriate Questions with John Lyons