"When you have a person who is certified or licensed in a variety of things, it carries a certain marketing weight to it. It gives the customer a certain degree of confidence. And I think that when you're in those types of conversations with a potential employer or even with your current employer, you can say to them, "I'm not bringing just my expertise to the table, but there's actually an inherent value in having these titles around my name." And I think it's a way that you could approach it that would be healthy." —CJ Stunkard, G. Fedale Roofing and Siding