Send us Fan Mail

In this episode of Figure 1: an IP conversation, Albright IP Managing Director Robert Games is joined by Trade Mark Attorney Joel Weston to explore one of the most important areas of brand protection: trade mark oppositions.

Should you fight, settle or withdraw?

Using the latest UKIPO opposition statistics alongside the well-known BMW v BMU trade mark dispute, Robert and Joel explain how trade mark oppositions work in practice, why many cases never reach a final decision, and what businesses should consider before pursuing lengthy legal proceedings.

The discussion breaks down the legal principles behind likelihood of confusion, explains how hearing officers assess opposition cases, and demonstrates why strong evidence of trade mark use can be the deciding factor in protecting your brand.

Whether you're launching a new business, managing an established brand, or advising clients on intellectual property, this episode provides practical insights into navigating UK trade mark disputes.

The episode covers:
 • What the latest UKIPO trade mark opposition statistics reveal
 • Why most trade mark oppositions settle before a decision
 • Whether it's better to fight, negotiate or withdraw
 • How the UKIPO assesses likelihood of confusion
 • The BMW v BMU trade mark opposition explained
 • Why evidence of trade mark use is so important
 • How enhanced distinctiveness can strengthen your case
 • Practical advice for businesses involved in trade mark disputes

If you're a founder, SME, brand owner or IP professional, this episode offers valuable guidance on protecting your trade marks and making informed commercial decisions during opposition proceedings.

Figure 1: an IP conversation. Real scenarios. Real strategy. The protection your business needs.

Subscribe to Figure 1: an IP conversation for more expert discussions on trade marks, patents, intellectual property strategy and protecting business innovation.

Want help protecting your brand?
 Visit Albright IP: https://www.albright-ip.co.uk