In this episode of Figure 1: an IP conversation, Albright IP Managing Director Robert Games is joined by Trade Mark Attorney, James Beeton, to talk about the growing risks businesses face on social media and what can realistically be done about them.

Social platforms are now one of the most powerful tools for building a brand, but they’re also an easy entry point for counterfeiters, fake profiles and bad actors looking to exploit established names. 

For many SMEs, the challenge isn’t whether infringement is happening, but where to focus time, effort and budget.

Drawing on James’ experience in brand protection, including his time working in-house at Global brand, Superdry, the conversation covers:

• The most common forms of abuse, from fake accounts to misleading ads
• How counterfeiters and opportunists use hashtags, keywords and campaigns
• Why registered IP rights make content removal far more effective
• What businesses should monitor and what can usually be ignored
• The importance of evidence, internal processes and clear brand guidelines
• Practical steps SMEs can take to protect themselves without overreacting

This episode is aimed at founders, marketing teams and growing businesses that want to use social media confidently, without leaving their brand exposed.

Figure 1: an IP conversation. Real stories. Real lessons. The protection your business needs.

Subscribe to Figure 1: an IP conversation for more episodes on protecting innovation, creativity and business growth.

Want help capturing and protecting innovation?

Visit Albright IP: www.albright-ip.co.uk

In this episode, Albright IP Managing Director Robert Games is joined by Patent Attorney Will Doherty to explore one of the most overlooked parts of protecting innovation: invention capture.

Most businesses think patents start with filing; they don’t. They start much earlier, often before anyone realises there’s something worth protecting.

If you’re running an R&D team, developing products at pace, collaborating with partners, or building technical capability inside a growing business, this is essential listening.

Will explains:

• What invention capture actually is (and why it has nothing to do with filing patents)
• Why good ideas are so often forgotten, lost or disputed later
• How inventorship mistakes can create serious legal and ownership risks
• The hidden dangers of contractors, collaborators and university partnerships
• Why unintentional disclosure can kill patent rights overnight
• What a good invention disclosure should include (and what people always miss)
• How invention capture supports better patent strategy, not just more patents
• Why culture matters as much as process when it comes to innovation

This is a practical conversation about how innovation really happens inside businesses, and what you need in place to stop it's value slipping through the cracks.

Figure 1: an IP conversation. Real stories. Real lessons. The protection your business needs.

Subscribe to Figure 1: an IP conversation for more episodes on protecting innovation, creativity and business growth. 

Want help capturing and protecting innovation?

 Visit Albright IP: www.albright-ip.co.uk

In this episode, Albright IP MD, Robert Games sits down with Trade Mark Attorney Katie Oliver to reveal the unseen risks that can derail a business before it even gets started.

Every founder thinks their brand is safe… until it isn’t.

If you’re naming a business, launching a product, expanding overseas, or building a brand you want people to remember, this is essential listening.

Katie reveals:

·        The number one mistake entrepreneurs make when choosing a name

·        Why using a brand before registering it can lead to a forced rebrand

·        The truth about company names (and why they offer zero real protection) 

·        How trade mark searches can save you thousands — and your reputation

·        What a word mark actually protects vs. a logo or slogan

·        The difference between ™ and ® and why it matters

·        How to think globally when protecting your brand

For anyone serious about building a brand with value, credibility and longevity, this conversation will change how you think about intellectual property.

Figure 1 – an IP conversation. Real stories. Real lessons. The protection your business needs.

Subscribe to Figure 1 – an IP conversation for more episodes on protecting innovation, creativity and business growth.

Want help protecting your brand?
Visit Albright IP: www.albright-ip.co.uk