In this episode of The Digital Executive, Brian Thomas sits down with Adam Coffey, a dynamic CEO, board member, and bestselling author, to explore his unique approach to leadership across diverse industries. As the former head of three national service companies backed by nine private equity sponsors, Coffey shares how his immersion strategy—through interviews, ride-alongs, and financial tools like his "30-20-10 Rule"—helps him quickly assess and transform businesses in any sector. His hands-on method and informal feedback loops allow him to build strong cultures and lead successful turnarounds.

Coffey also dives into the world of private equity, discussing key factors behind strong CEO-PE firm partnerships, including alignment, incentive equity, and clearly defined roles. He unpacks insights from his book The Private Equity Playbook, offering valuable advice to entrepreneurs navigating today's $7 trillion PE landscape. Whether you're building, scaling, or selling a business, this episode is packed with actionable strategies and real-world wisdom—tune in to hear Adam Coffey’s masterclass in modern leadership.

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