What's Up with Tech?

Transforming Enterprise Data Protection: How Eon's Cloud-Native Approach Redefines Backup and Recovery


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Cloud infrastructure is undergoing a dramatic shift, and with it comes the need to rethink how we approach data protection. In my conversation with Ofir Ehrlich, co-founder of Eon, we delve into why traditional backup approaches fall short in modern cloud environments and how his company is pioneering a fundamentally different approach to enterprise cloud backup and recovery.

Ofir, whose previous company CloudEndure was acquired by Amazon, shares how his experience helping large enterprises migrate to AWS revealed a critical gap in the market. While cloud adoption has accelerated, backup strategies remain rooted in on-premises paradigms that simply don't translate to dynamic cloud environments where resources are constantly being created, modified, and deleted.

The most compelling insight is how backup represents 20-30% of total cloud spend, yet organizations struggle with a paradoxical problem: they're simultaneously backing up too much unnecessary data while failing to protect their most critical information for appropriate timeframes. Eon's solution introduces automated resource classification that allows companies to apply business-level policies across their entire cloud footprint without manual intervention.

What truly sets Eon apart is its approach to multi-cloud environments. Unlike traditional solutions that create vendor lock-in through proprietary snapshots, Eon extracts data and stores it in its own cloud storage, enabling unprecedented flexibility. You can backup from AWS, store in Azure, and restore to GCP – something previously impossible with conventional tools. This architecture also powers Eon's comprehensive ransomware protection specifically designed for cloud-native resources like managed databases and data warehouses.

Perhaps most revolutionary is how Eon transforms backups from pure insurance into strategic business assets. By automatically making backup data available as accessible data lakes, organizations can run analytics or train AI models directly on their backup data without complex ETL processes or duplicating infrastructure. This self-funding approach means companies get both superior data protection and a powerful data platform for the same or lower cost than their current backup solution.

Ready to rethink your approach to cloud data protection? Explore how Eon can help your organization simultaneously reduce costs, improve security, and unlock new value from your backup data.

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What's Up with Tech?By Evan Kirstel