The UnNoticed Entrepreneur

Treat customers as if they are deaf. How to solve the impact of PPE on communications.


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I think we need to change the way we deal with people when everyone is wearing PPE; treat customers as if they are impaired. Frustrations abound when we can't hear what the other person is saying due to masks and screens, and when glasses mist up stopping people being able to read text on signage or documents like menus or order forms.

In this episode, I share experiences on how Asian companies give customers instructions without anyone saying them, and the value of raised paving stones for the blind.

I am sharing some practical ideas on how companies can help staff, partners and customers to feel confident and relaxed in their establishments.

SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur Jim James.

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The UnNoticed EntrepreneurBy Jim James

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