The Dental Practice Fixers Podcast Featuring Secret Shopper Calls to Dental Offices

Treatment Options: What Do Patients Want?


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What do patients really want when it comes to treatment options? Do they want freedom OF choice or freedom FROM choice? Find out in the very important episode of The Dental Practice Fixers podcast for dentists and team members.

And then of course we do our mystery shopper calls!! Don’t miss it!

Key Takeaways:

Patients don’t want lots of treatment options — they want clarity and confidence.
Too many choices cause confusion and lead to patients delaying or avoiding treatment. Dentists should guide patients decisively.

  • Freedom from choice is powerful:
    Patients appreciate it when you confidently recommend the best treatment, rather than overwhelming them with multiple options.

  • Decision Paralysis is real:
    Offering even two or three treatment choices can lead patients to freeze up and not make any decision — just like the host struggling to buy shoes online.

  • Be confident and direct:
    Look the patient in the eye and clearly say:
    “I know exactly what the problem is, and this is how we’re going to fix it.”

  • Offer doing nothing as an option (carefully):
    You can mention doing nothing as a choice, but you must clearly explain the negative consequences (things will get worse and more expensive).

  • Simplify financial discussions:
    Combine clear treatment recommendations with easy-to-understand financing options to remove money as a barrier.

    Mystery Shopper Calls: Lessons for Front Desk Teams:

    Many dental front desk teams are losing new patients on the phone because:

      • They don’t know basic fees.

      • They don’t guide the caller to schedule an appointment.

      • They waste time without securing the visit.

        Every phone call from a potential new patient must end with an enthusiastic offer to schedule the appointment — otherwise, you lose opportunities.

        Here are some very important and easy ways to help enhance your practice and your life!

        1 – Sign up for our e-newsletter. It’s filled with up-to-date practice building tips, event announcements, and more! madow.com/newsletter

        When you sign up for the newsletter, you are automatically enrolled in our drawings for your own personal Dental Practice Fixers coffee mug!!

        2 – Download our special free report,  “The Dirty Dozen:  HOW TO ANSWER THE MOST DIFFICULT QUESTIONS THAT PATIENTS ASK!” madow.com/ask

        3 – Schedule time on Dr. Rich’s personal calendar to discuss any practice issues or ways to improve! (This is for practice-owning dentists only!)   madow.com/calendar

        4 – Save money every single month on autopilot by paying a low, flat, monthly fee for credit card processing! Stop wasting money, and lower your overhead with one call!   madow.com/save

        5 – Get the absolute most for your dental scrap with Southern Dental Refining. Deal directly with the owner, cut out middlemen and salespeople, and get some real mailbox money!    madow.com/gold

        6 –Boost your practice with SimplyClear aligners from OrthoBrain. Skip the middlemen and work directly with US-based orthodontists for top-notch care. Make your patients smile and watch your practice thrive!  madow.com/ortho 

        7 – Attract the perfect new patients with Simple Impact Media’s expert SEO, tailored just for your dental practice. Skip the generic and get a free consultation and audit with founder Evan Lazarus. Elevate your online presence and watch your ideal patients come in!  madow.com/simpleimpactmedia

        8 – Meet up with us in our private FACEBOOK group to continue the discussion: https://www.facebook.com/groups/dentalplace123

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        The Dental Practice Fixers Podcast Featuring Secret Shopper Calls to Dental OfficesBy Dr. Richard Madow

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