What could the world’s most successful musician and the “Big Game” have to do with your dental practice? Turns out, a lot!
If you want to provide an amazing patient experience and overcome your barriers to practice growth, don’t miss this episode of The Dental Practice Fixers podcast.
Key Takeaways
Embrace the power of experiences and adaptability to create a thriving dental practice.
Experiences Matter More Than Material Goods:Dr. Madow shares a personal story about attending the Super Bowl with his late father, emphasizing that meaningful experiences create lasting memories.
Similarly, in a dental practice, the patient experience is more memorable than the dental work itself.
Taylor Swift’s Success Blueprint:Swift’s popularity stems from providing exceptional fan experiences and embracing change.
She evolved from country to pop to folk-inspired music, seeking outside expertise to grow.
Dental practices must similarly adapt and seek guidance to achieve lasting success.
Lessons for Dental Practices:Focus on creating memorable patient experiences.
Be open to change and willing to seek outside help (e.g., consultants) to grow.
Secret Shopper Calls:Dr. Madow performs two “mystery shopper” calls posing as a patient needing a root canal.
Both offices failed to effectively secure the patient, missing the opportunity to convert an inquiry into an appointment.
Scaring patients with clinical language.
Failing to emphasize comfort and positive outcomes.
Not inviting the patient in for a consultation.
Actionable Tips for Dental Teams:Always encourage patients to come in for an exam.
Use positive, reassuring language.
Be the “quarterback” for patient care—even when referring out.
Mentions
Patient Experience Seminar: Available as a 4-hour online course: $297 for a limited time. Visit madow.com/athome for details.
Free Practice Tips Newsletter: Sign up at madow.com/tips.
Credit Card Processing Savings: Learn more at madow.com/save.
Here are some very important and easy ways to help enhance your practice and your life!
1 – Sign up for our e-newsletter. It’s filled with up-to-date practice building tips, event announcements, and more! www.madow.com/newsletter
When you sign up for the newsletter, you are automatically enrolled in our drawings for your own personal Dental Practice Fixers coffee mug!!
2 – Download our special free report, “The Dirty Dozen: HOW TO ANSWER THE MOST DIFFICULT QUESTIONS THAT PATIENTS ASK!” www.madow.com/ask
3 – Schedule time on Dr. Rich’s personal calendar to discuss any practice issues or ways to improve! (This is for practice-owning dentists only!) www.madow.com/calendar
4 – Save money every single month on autopilot by paying a low, flat, monthly fee for credit card processing! Stop wasting money, and lower your overhead with one call! www.madow.com/save
5 – Get the absolute most for your dental scrap with Southern Dental Refining. Deal directly with the owner, cut out middlemen and salespeople, and get some real mailbox money! www.madow.com/gold
6 –Boost your practice with SimplyClear aligners from OrthoBrain. Skip the middlemen and work directly with US-based orthodontists for top-notch care. Make your patients smile and watch your practice thrive! www.madow.com/ortho
7 – Attract the perfect new patients with Simple Impact Media’s expert SEO, tailored just for your dental practice. Skip the generic and get a free consultation and audit with founder Evan Lazarus. Elevate your online presence and watch your ideal patients come in! www.madow.com/simpleimpactmedia
8 – Meet up with us in our private FACEBOOK group to continue the discussion: https://www.facebook.com/groups/dentalplace123