Exhibition Manager Luisa Bersanetti and Show Office and Sales Manager Pascale Sonvico of Zoomark answer the question, "How have the European pet food markets done in 2024, and what’s ahead for 2025?"

Senior Scientific and Business Advisor for the Animal and Plant BioSolutions division of Novonesis Dr. Steve Lerner answers the question, "What roles do biosolutions, particularly probiotics, play in the pet food space?"

Founder of petNmind Adrian Archie answers the question, "What are the top retail strategies that lead to success in the pet space?"

Veterinary Professor of Animal Welfare at Murdoch University Dr. Andrew Knight answers the question, "What are the ramifications of the British Veterinary Association’s shift in stance on vegan pet diets?"

Dr. George Burdock, president, and Dr. Erik Hedrick, director of toxicology, from Burdock Group answer the question, "What does the end of the Memorandum of Understanding between AAFCO and the FDA mean for the pet food industry?"

Director of Business Development and Operations at Brand's Best Friend Mike Abruscato answers the question, "What can pet food brands to do maintain customer loyalty in the e-commerce space?"

Co-founder and Chief Product Officer Henk Hoogenkamp, and Co-founder and Chief Technology Officer Martín Salinas, of Moolec Science answer the question, "What are the possibilities for the hybridization of plant and animal proteins?"

Kees Aarts, founder and CEO of Protix, answers the question, "How do you successfully launch a startup into an industry as saturated as the pet market?"

Brand Experience Strategist Hunter Ellis and Executive Creative Director Robin Yontz, both of Trone, answer the question, "How do you lead customers willing to try new pet foods to considering your brand over a generic?"

Chief Operating Officer of Matrix Partners Kristy Boulos answers the question, "What is the importance of conducting market research throughout the branding process?"