Brenda Tsai leads marketing at Bank of New York Mellon with a focus on creating value across the top and bottom line, while developing initiatives that accelerate the firm’s growth strategies.

TRENDSETTERS: BNY Mellon’s CMO Brenda Tsai Discusses Create Value and the Need to “Consider Everything.”

TRENDSETTERS lives at the heart of the Internationalist mission as it spotlights a person and an idea in international marketing.  Over the last decade, we have amassed hundreds of profiles of extraordinary individuals and their groundbreaking work on our website.<br /> <br />We’ve learned that there’s interest in hearing the voices of these marketers directly, which has now given life to our TRENDSETTERS podcast series.

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Marketing

TRENDSETTERS lives at the heart of the Internationalist mission as it spotlights a person and an idea in international marketing. Over the last decade, we have amassed hundreds of profiles of extraordinary individuals and their groundbreaking work on our website. We’ve learned that there’s interest in hearing the voices of these marketers directly, which has now given life to our TRENDSETTERS podcast series.

TRENDSETTERS lives at the heart of the Internationalist mission as it spotlights a person and an idea in international marketing.  Over the last decade, we have amassed hundreds of profiles of extraordinary individuals and their groundbreaking work on our website.<br> <br>We’ve learned that there’s interest in hearing the voices of these marketers directly, which has now given life to our TRENDSETTERS podcast series.

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TRENDSETTERS: BNY Mellon’s CMO Brenda Tsai Discusses Create Value and the Need to “Consider Everything.”

TRENDSETTERS: BNY Mellon’s CMO Brenda Tsai Discusses Create Value and the Need to “Consider Everything.”