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In Episode 33 I take a look at Yield Management.
Is it a concept that can work in hotel spas?
It works for airlines and hotels, so why not?
It's all about supply and demand.
The key is the stickiness of demand.
Are spas sticky enough?
In Episode #32 I question if hotel spas have come full circle.
Most hotel spas in the early days were simply hotel guest rooms with the furniture replaced by massage tables.
Then spa design exploded.
But today, maybe it's time we went back.
In Episode #31 I share some thoughts on Company Culture.
Many pay lip service to it but all too few really deliver.
Company Culture is what your employees do when you’re not looking.
Identify your Customer Touch Points, then delight at every interaction.
In Episode #30 I ask the question if we are losing our ability to think.
The constant 'always on' presence of content on mobile devices are keeping our eyes and minds fixed on someone else's content.
And by extension, their ideas.
What about our thoughts?
Episode #29 is our second part of the Spa Design for Dummies Series.
In this episode I share my thoughts on the need for showers and baths in spa treatment rooms.
Do we need them?
Will the clients use them?
And can we make any money from them?
Episode #28 is a mild rant about the cost-benefit of Spa Conferences.
Don't get me wrong, I think there's some good value in some of these events.
The question is, at what cost?
More importantly, is this the best we can do?
Is there a better way?
Episode #27 we talk about the ever-present but rarely discussed issue of Sexual Harassment!
Spas offer intimate, even sensual treatments.
It can be a fine and sometimes blurry line between intimate and sensual and sex.
How do we protect our people?
Episode 26, is the final part of my chat with Nicolas Ronco - Founder & CEO of YeloSpa in New York City.
We talk the Business of Sleep, USPs of the YeloSpa brand, learn about the franchise plans and some hints at future developments.
In Episode 25, I continue my chat with Nicolas Ronco - Founder & CEO of YeloSpa in New York City.
This week Nico shares the story of how he went from concept to reality.
You'll hear the lessons he learned, the successes & the challenges.
In Episode 24 I sit down with the founder of YeloSpa in New York City - Nicolas Ronco.
Nico opens up and shares his journey from being a successful marketing exec for Fortune 500 company to being happily unemployed and creating his vision - YeloSpa.
From the publisher's feed