Trent365

Last week there were lots of lots of cyclists on the road here in Kuala Lumpur.

Why?

Because Malaysia won a Silver Medal in Cycling at the Tokyo Olympics and all of a sudden, cycling was on everyone's mind.

Anytime you have a sentiment like this, there's an opportunity for you to leverage it for your business.

And you don't have to be selling sporting equipment either.

Here in Malaysia, it could be as simple as doing a Cycling-focussed promotion. 

'Send us a photo of you and your bicycle for a 20% discount!'

But hurry. This Olympic sentiment may only last a few weeks or months.

Carpe Diem!

#carediem #leverage #olympics

Many people don't start because they fear they'll fail.

Many more people make a start...but then quit, because after many attempts, they still haven't been able to get it right.

Well, after 1350 daily attempts...I still stuff it up.

And when I do...I just try again.

For those of you who need to see a little imperfection...here's a short BLOOPERS REEL...

#bloopers #tryagain #imperfection

Hospitality businesses love to focus on their Service Recovery.

If you have a bad check-in experience at the hotel, they might offer you a complimentary dinner in the restaurant by way of an apology.

If you had a bad meal experience in the restaurant, you may be given a free spa treatment.

But of course, that hasn't actually fixed the problem.

Too often, hotels especially, put so much emphasis on the Service Recovery program that their people lose sight of what really matters to their guests...

Just Fix My Problem!

#servicerecovery #hospitalityindustry #customerservice

You might think you're offering Constructive Criticism.

But often it is just received as Criticism. Negativity. Pessimism.

The best way to ensure that your criticism is seen as being truly constructive is to offer an alternative.

BUT...that doesn't make it a MUST.

After all, the person who you are criticising, who has created the thing you are critiquing, is supposed to be an expert in their field.

You simply identifying a possible problem, shortfall or failing, should be enough for them to go away and find an alternative.

Still, where possible...try offering an alternative along with your criticism.

#constructivecriticism #alternatives #feedback

Many companies have found during this Covid-19 shift to Work from Home, that what used to take 8 hours to get done in the office, is now getting done in 2-4 hours at home.

So, if that is true of your company, what are you going to do when we finally get back to office?

Will you still insist that your employees sit there for 8 hrs a day?

Or will you just give them more work to do, now that you know they're capable of more?

Maybe, you could split that extra time.

Get them to focus on being productive for 4 hours of the day. Then try to get an extra 2 hours worth of work out of them...

And then let them go home 2 hours early!

Or let them stay in the office and work on their own project for 2 hours a day.

Ultimately, the company will still be getting more out them.

Plus the employee will end up working 2 hours less.

It's a Win-Win.

And surely the returns to the company in terms of employee satisfaction and loyalty will be paid back many fold over the years.

What do you think?

#workfromhome #productivity #businesslessons

During this pandemic, many companies turned to Zoom.

At first, it was mainly a way to monitor attendance. To make sure their employees weren't just sitting around the how doing nothing.

As the pandemic continued, Zoom became a way for employees to stay and feel connected.

The big question is, as many companies continue to Work from Home, at least to some degree, can you find a way to harness Zoom as a real productivity tool.

That will be the key to truly unlocking what, for many, is the Holy Grail... Work from Anywhere!

#workfromhome #workfromanywhere #zoommeetings

Many people who post content regularly on social media find themselves obsessing about the Likes, Views and Followers...even if they don't admit to it.

But as my mate Ben Hollandsworth suggests, the minute you start focussing on the Game and trying to beat the algorithm, you've probably already lost.

Just look at what's happened to me on TikTok over the past few months.

I started with less than 20 views. Then after a couple of months, I was getting around 40 views. Suddenly, overnight, I went from 40 views to 400+ views. Then, after 7 consecutive days of 400+, yesterday I was down to 92 views.

Why? How?

No idea.

Blame it on the a-a-a-a-Algorithm.

#tiktok #algorithms #socialmediaplatforms

Many people have found themselves at a career crossroads over the past 18 months or so.

Of course, it's all due to COVID-19...or so they say.

But the truth is, most of them were not actively managing their own career.

They were just kinda going with the flow.

Like we probably all do at some stage.

But it is never a bad time to get review, reassess and get active with your career.

And here are some great FREE resources to help from Rohan Mahtani...

https://bit.ly/3lwZxqt

I'd go so far as saying no matter where you're at with your career, you'll get something out of it.

#careerjourney #careeradvice #linkedin

Identifying a potential customer's Pain Points and then offering them a solution to resolve that pain, is a great way to make them YOUR customer.

But how do you find those Pain Points?

Well, a simple way would be to look at your competitor's failings. 

The things that they're messing up, no matter how minor, will probably be Pain Points for their customers.

Just reaching out to those customers and saying, 'Hey, you know that little thing that our competitor does that's a little bit annoying? We promise we won't do that.'

If you can deliver on that promise, they should become your customer pretty soon.

#customeracquisition #painpoints #marketing

The key to happiness is having Zero Expectations.

So says Gary Vaynerchuck.

But something about that has never quite sat right with me.

And I've just worked out what it is.

You see, Expectations are Foundational.

From a very early age we learn to expect that if we cry long enough and loud enough, we'll either get our nappy changed or get some food.

We've learned that if we're good, we can expect Santa Claus to bring us nice presents at Christmas.

We expect that buying a product or service will deliver some specific benefits.

I would suggest that without expectations, society fails.

So, I believe we must have expectations.

The key to happiness then, is having expectations...but then learning to live with and accept the disappointment we will have if those expectations are not met.

#expectations #happiness #disappointment