They didn’t just buy Bitcoin, they rebuilt their lives around it. In this episode, Sean sits down with Giacomo Zucco & Mir Liponi, the driving force behind the Plan B Network, a movement dedicated to hard money education, community building, and supporting Bitcoin-centric startups.
In this episode, you’ll learn:
• Why they quit their traditional careers to focus on Bitcoin
• What the early Italian Bitcoin scene looked like
• Why in-person connections are key to long-term adoption
• How they're helping people get real jobs in Bitcoin (and what most people get wrong)
Timestamps:
(00:00) - Meta welcome
(01:28) - Bitcoin culture in Italy 🇮🇹
(09:55) - Radicalization in Italy post-lockdowns
(13:08) - Sharing the orange pill 💊
(16:00) - Quitting traditional jobs for Bitcoin
(17:44) - Starting a movement from meetups
(21:07) - The early days of Bitcoin in Italy
(22:52) - Bitcoin conferences then vs. now
(29:00) - Bitcoin adoption
(32:16) - Getting into Bitcoin be like…
(32:53) - Honey Badger meme origin 🦡
(34:10) - How Plan B Network started
(40:32) - Mir’s work building global hubs
(42:35) - Learn about Bitcoin (free course)
(45:50) - How to get a job in Bitcoin
(48:00) - Teaching Bitcoin to professionals
(50:08) - The biggest collection of Bitcoin knowledge?
(52:34) - Why better beginner content is needed
(56:34) - What’s changed since you started?
(01:02:10) - Tips for getting hired in Bitcoin
(01:07:20) - Want more sats? Keep your fiat job
(01:08:25) - What’s next?
(01:10:44) - Conclusion and traditional awkward handshake (outro)
Check out Plan B Network: https://planb.network/
Protect your bitcoin with Trezor: https://trezor.io/