The Real Female Entrepreneur

TRFE 220 // Breaking the Mold with Christina Scalera

05.22.2018 - By Lauren Frontiera: Dreamer, Doer, Female EntrepreneurPlay

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“Do what you can with what you have.”   SPONSORED BY GIRL BOSS STOCK Use code TRFE to get 50% off your first month (only $15) http://bit.ly/girlbosstrfe   WHAT'S IN THIS EPISODE? Rather than pursuing the traditional (and expected) legal route after graduating from one of the top law schools in the country, Christina found herself building a business as a yoga instructor … and designing logos, trying her hand at calligraphy, learning floral design … and trying to find the one thing that would stick. She spent nearly three years in limbo not knowing where her income was going to come from, going into a ton of debt, and watching everyone else seemingly figure it out. Cut to today. Christina runs two very successful businesses, a law firm that focuses on intellectual property, and The Contract Shop, a contract template store for creative entrepreneurs. And along the way, she’s broken every mold of expectation to build a life and business that she loves. We talk about… Why Christina didn’t practice law for several years after college How attending creative conferences before she had launched her business helped her figure it out The pivotal conversation with Jenna Kutcher and the Rising Tide Society meeting that inspired Christina to use her legal know-how to work with creatives How she’s embraced her fun + goofy side in the serious, uber-professional world of attorneys   WHO IS CHRISTINA SCALERA? Christina Scalera is the attorney and founder behind The Contract Shop, a contract template store for creative entrepreneurs, wedding professionals, and coaches. Three years ago, Christina found herself dreaming of pursuing a more creative path, and she started to look for alternatives to her in-house legal job. She explored everything from teaching yoga to becoming a freelance graphic designer to opening an Etsy shop. In the process, she ended up coming full circle by creating a business that brought the benefit of her legal training to help her fellow creatives. When she’s not staring at a computer or awkwardly standing on cafe chairs for the perfect overhead latte photo, you can find her in the woods doing things that are sometimes dangerous but always fun, like riding horses, skiing and reluctantly camping.   LINKS FROM THIS EPISODE: The Illume Retreat Creative at Heart Conference Making Things Happen Kirstie Marie Jenna Kutcher www.thecontractshop.com/trfe

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