Today, we are diving into a topic that a lot of social media managers struggle with, which is how personal is too personal on social media, and where exactly is the line? As you know, social media is a powerful tool for connecting with our audience, building relationships, and building our brands. But how personal should we get? Tune into this episode to hear my thoughts on the topic!

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

As a social media manager, it's normal to feel nervous about raising your prices. You might worry that raising your prices will mean you will lose clients, or that you won't be able to attract new ones given your new rates. Am I right?

In today's episode, you'll learn how to tell your clients you are increasing your rates in a strategic + professional manner AND you'll also get a few script outlines to work off of so you can approach this conversation with confidence. Press play now!

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

Wondering what to post on Threads as a social media manager? And if you should offer Threads as a service for your clients? Press play to hear my thoughts on the new app!

I share creative ways that I've seen brands leverage Threads, some ideas for what to post as a social media manager, and whether or not your clients should be hopping on Threads.

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

In today's episode, I had the pleasure of interviewing Pippa Stone. She's the founder and lead designer of The Blog Boutique, a website design studio and template shop for service providers and creative entrepreneurs. We dive into her digital nomad journey, her tips for aspiring nomads, why having a brand Identity and website is important, and how you can DIY your own branding without breaking the bank. So, if you've ever wondered who the girl behind my own branding + website design is...well you're about to meet her. Tune in now!

Pippa's Links & Resources:

Connect with Pippa on Instagram at @theblogboutique.co

Get 15% off any BB website template with code: SHANNON15

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

One of the biggest mistakes freelance social media managers make, is undercharging themselves. It's a mistake that runs the risk of burnout, resenting clients, or even repelling opportunities away. In today's episode, we are going to dive into the 6 key signs that indicate it's time to increase your social media management prices so that you can confidently take that next step.

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

Head to the Show Notes: https://shannonsegall.com/increase-social-media-management-prices/

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

Are you tired of doing ALL the things in your business, yet the inquiries just aren't rolling in? Well, this episode is going to change that for you! Today, we're tackling the elusive topic that is essential to running a successful social media management business - and that is how to book more clients. Tune in now to learn the 6 strategies you can implement in your business to drive discovery calls and secure new clients.

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

Head to the Show Notes: https://shannonsegall.com/book-more-clients-social-media-manager/

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

Today, we are diving into a topic that is often overlooked in the online space: loneliness. As freelance social media managers, we may find ourselves constantly immersed in the digital world, crafting engaging content for clients, and having the freedom to be our own boss. However, behind the screens, the reality of feeling isolated and disconnected can creep in.

In this episode, I share my own experiences of loneliness in the world of social media management and tips for how to transition from a corporate environment surrounded by coworkers to then working for yourself. Tune in now!

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

Today, we are shaking things up a bit and diving into a topic that I've honestly been obsessed with this month...and that is how Alex Cooper built a widely successful brand + podcast called Call Her Daddy.

Not only is Alex Cooper the most popular female podcaster in the world at only age 28, but she also landed a $60 million Spotify deal. Like holy heck. So how did she build this successful brand you ask? In today's episode, we'll unpack my thoughts on how she did it and how you can apply these same strategies to your own social media management business. Let's dive in!

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

View the Show Notes: https://shannonsegall.com/how-alex-cooper-built-a-brand/

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

Let's be honest, as social media managers we create a lot of content for our clients and sometimes it can get overwhelming trying to plan + create content for our clients while also staying consistent with our own content creation efforts. This is why I PREACH having a content calendar + strategy in place.

In today's episode, I walk you through my own content calendar strategy, what my whole system looks like, & how to replicate it for yourself & for your own management clients.

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

Head to the Show Notes: https://shannonsegall.com/steal-my-content-calendar-strategy/

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan

I am so excited for you to listen to today's episode as I had the honor of interviewing Latasha James, someone I've looked up to in this industry for YEARS. Latasha is the founder and Creative Director of James + Park, a social-first video marketing firm as well as The Online Business Launch Lab, an education platform for freelancers and creative entrepreneurs. Latasha is joining us today to talk all about building a standout brand as a social media manager + creator and diversifying your income.

Learn more about Latasha HERE

Enjoy today's episode, I'd love it if you could...

Share a screenshot of you listening on your IG stories and tag @thelatashajames and @shannonsegall

Want the exact tools & resources that I use within my social media management business? Check out my tools and resources page HERE to grab all the things you need to kickstart + streamline your business.

Other Links & Resources:

• Grab my SMM Notion Template - use code PODCAST for $10 OFF
• Freebie: Kickstart Your Social Media Management Business
• Connect with Shannon on INSTAGRAM
• Shannon's WEBSITE
• Save $50 on your Social Media Management Contracts using code SHANNON22
• Get 50% off your Flodesk Subscription
• Save 20% off your first month or year of Dubsado

Head to the Show Notes: https://shannonsegall.com/latasha-james-building-your-brand-multiple-income-streams/

If you enjoyed today's episode, could you take a moment to rate, review, or follow the podcast? It is truly the number one way to support the show and it makes a world of difference.

Thanks for being a part of The Tropical Social Community!

XO,

Shan