This week on Outsmart, your hosts Rex and Nicole dive into all things content marketing with Jeff Coyle, Co-Founder and Chief Strategy Officer at MarketMuse. In the episode we discuss: <ul class="ul1"> <li class="li1">Viewing content costs through the buying team’s perspective</li> <li class="li1">How AI can improve your content marketing workflows</li> <li class="li1">Perception vs reality of the future of AI in marketing</li> </ul>

This week on Outsmart, your hosts Rex and Nicole dive into all things content marketing with Jeff Coyle, Co-Founder and Chief Strategy Officer at MarketMuse. In the episode we discuss: Viewing content costs through the buying team’s perspective How AI can improve your content marketing workflows Perception vs reality of the future of AI in marketing

This week on Outsmart, your hosts Rex and Nicole dive into all things content marketing with Jeff Coyle, Co-Founder and Chief Strategy Officer at MarketMuse. In the episode we discuss: <ul> <li>Viewing content costs through the buying team’s perspective</li> <li>How AI can improve your content marketing workflows</li> <li>Perception vs reality of the future of AI in marketing</li> </ul>

True Cost of Content

Gain insider agency insights on crafting campaigns that deliver. Join us biweekly on Thursdays as we deep dive into the trends that are defining the future of marketing. Your hosts, TEAM LEWIS VPs of Growth Strategy and Paid Media, Nicole Allen and Rex Petrill, will be joined by in-house experts, clients, and partners to break down how brands can outsmart the competition and win with compelling omni-channel creative campaigns that last.

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True Cost of Content

True Cost of Content