Our 2021 Trust Barometer report shows that trust in government and media are at an all-time low. With the recent riots and storming of the Capitol, a presidential impeachment, and a Biden/Harris administration, there’s a lot to be said about the role trust plays in political messaging – and what we hope to see in the next 100 days. This week, Edelman’s U.S. COO, Lisa Osborne Ross, speaks with Democratic strategist Tara McGowan about what government and media need to do to rebuild trust and avoid disinformation.