Connecting the Dots: Senior Living Success with Matt Reiners

Trust, Tech, and Transparency: Redefining Senior Living Tours with Phil Gorski - Founder & President of Senior Living 360 Tours


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Phil Gorski shares his deeply personal journey from a life-altering diagnosis and liver transplant to founding a company that’s transforming how families experience senior living options. Through immersive virtual tours, Phil helps communities build trust, reduce stress, and improve transparency during one of life’s most emotional decisions.


Phil Gorski is the CEO and President of Ova-Nee Productions, the company behind Senior Living 360 Tours. After a successful career in enterprise tech and a life-changing liver transplant, Phil shifted gears to focus on creating digital experiences that bring clarity, comfort, and transparency to the senior living search process. His mission is rooted in empathy and powered by tech.


Timestamps:

  • [02:00] Phil’s backstory: IBM, illness, and an unexpected pivot

  • [05:00] How a liver transplant reshaped his values around trust and empathy

  • [08:00] Discovering 3D scanning and founding OVNI Productions

  • [10:00] The moment a friend’s comment sparked the senior living 360 idea

  • [13:00] What families really want when researching senior living

  • [16:00] The emotional weight of decisions and why websites fall short

  • [19:00] Why virtual tours are more than just tech—they're digital storytelling

  • [22:00] How virtual tours reduce stress and align family members

    • [25:00] Advice for operators: empathy and transparency are good business


    One organ donor can save up to eight lives and also save or improve the lives of up to 50 people by donating tissues and eyes. For more information about organ donation or becoming a donor, visit organdonor.gov.

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