Architect Matthew Rosenberg grew up in Saskatoon in an environment that did not predestine him to become the daring creative force he is today. A quiet suburban life and (admittedly overly) caring jewish family was more likely to be conducive to a humdrum suburban life. Attending the march of the living in Israel and Poland in his teens, awakened in him the desire to aspire to bigger and better things. Fast forward 20 years or so and the pudgy, quiet teen is now a well put-together, articulate and vocal advocate of nothing short of a revolution of the architectural practice. His integrated approach to practicing architecture, from pre-development to post-occupancy operations, from designing for a persona to designing the experience of end users, takes the master builder model one step further, by taking ownership of a building through its entire life-cycle.

About the podcast: The intent behind our podcast series "Truth Is Golden" is to look at renowned creatives and their work with a critical eye. We aim to ask deep questions in order to peel back the layers of marketing, clever one-liners and sexy branding. We want to show the world what it truly takes for genuinely creative forces to find their own voice make a go of a career at it. We want to hear about the successes, the failures, the inspirational stories and the lessons gleaned from all of it. In short, we want the truth, so that we can inspire other people to fulfill their creative vision and in the process hopefully make the world a better place.

Ian French - a.k.a. IF the poet had a troubled youth. He rebelled against authority, did drugs and got into all kinds of trouble. Before his antics caught up to him, he started a business with his brother in his 20’s. They would go on to build one of the most successful and largest direct marketing agencies in the country. Not being one to fall asleep on his laurels, IF discovered slam poetry by chance at age 50 and fell in love with the discipline. It was all his overly curious, ADHD mind was craving for his whole life. A few years later, he’s a well-respected spoken-word artist, competing and performing all over the place. Listen to our latest episode of Truth is Golden - Slamming Into Fear to learn more about Ian, what makes him tick and what poetry has brought into his life.

About the podcast: The intent behind our podcast series "Truth Is Golden" is to look at renowned creatives and their work with a critical eye. We aim to ask deep questions in order to peel back the layers of marketing, clever one-liners and sexy branding. We want to show the world what it truly takes for genuinely creative forces to find their own voice make a go of a career at it. We want to hear about the successes, the failures, the inspirational stories and the lessons gleaned from all of it. In short, we want the truth, so that we can inspire other people to fulfill their creative vision and in the process hopefully make the world a better place.

In this episode, we had the immense pleasure to interview Murray Legge, FAIA, an architect and Toronto native working in Austin, TX. Murray discussed his boundless creativity, the influence of growing up in Toronto, how is architecture is influenced by filmmaking and his love for Louis Kahn and Sigurd Lewerentz. Get on board for a journey through Murray’s creative mind to discover what makes him tick.

About the podcast: The intent behind our podcast series "Truth Is Golden" is to look at renowned creatives and their work with a critical eye. We aim to ask deep questions in order to peel back the layers of marketing, clever one-liners and sexy branding. We want to show the world what it truly takes for genuinely creative forces to find their own voice make a go of a career at it. We want to hear about the successes, the failures, the inspirational stories and the lessons gleaned from all of it. In short, we want the truth, so that we can inspire other people to fulfill their creative vision and in the process hopefully make the world a better place.

In this episode, David Bowick, principal at Blackwell talks to us about his beginnings as a structural engineer, his sources of inspiration, Peter Rice and his most challenging project to date, the Canada’s Diversity Gardens at Assiniboine Park in Winnipeg. Listen in to hear the secret sauce behind one of Canada's most innovative structural engineering firms.

About the podcast: The intent behind our podcast series "Truth Is Golden" is to look at renowned creatives and their work with a critical eye. We aim to ask deep questions in order to peel back the layers of marketing, clever one-liners and sexy branding. We want to show the world what it truly takes for genuinely creative forces to find their own voice make a go of a career at it. We want to hear about the successes, the failures, the inspirational stories and the lessons gleaned from all of it. In short, we want the truth, so that we can inspire other people to fulfill their creative vision and in the process hopefully make the world a better place.

In the first episode, I interviewed Joe Prendergast, VP of sales at Muzo, a band of rockers from the UK who decided 15 or so years ago to disrupt the office furniture market. Not only their products are cool, but they are really well designed with the end-user in mind. What makes them unique? Their love for music and endless creativity when it comes to promoting themselves guerilla-style. Listen to Joe talk about the company's DNA, products, their love for music and answer the perennial question: Stones or Beatles?

About the podcast: The intent behind "Truth Is Golden" is to look at renowned creatives and their work with a critical eye. We aim to ask deep questions in order to peel back the layers of marketing, clever one-liners, and sexy branding. We want to show the world what it truly takes for genuinely creative forces to find their own voice make a go of a career at it. We want to hear about the successes, the failures, the inspirational stories, and the lessons gleaned from all of it. In short, we want the truth, so that we can inspire other people to fulfill their creative vision and in the process, hopefully, make the world a better place.