If you’re serious about finding quality real estate deals without cold-calling your way into burnout, this episode is for you. I sat down with Jason Sager from MotivatedSellers.com to get into the nitty-gritty of inbound vs. outbound lead generation—and why working smarter, not harder, can completely transform your home-buying business. We break down the real differences between pay-per-click and pay-per-lead strategies, and Jason shares why motivated sellers are the lifeblood of successful real estate deals.

 

We didn’t just talk theory either—this is a no-fluff conversation packed with real-world examples, marketing tips, and lead-handling strategies you can take action on today. Whether you’re just starting out or scaling your acquisition team, tune in to learn how to streamline your lead gen, get better results from your marketing budget, and why speed-to-lead is everything.

 

Timeline Summary:

[0:00] – Introduction

[1:14] – Jason introduces himself and the mission behind MotivatedSellers.com

[2:22] – What exactly is a “motivated seller” and why are they gold for investors

[5:42] – Outbound vs. Inbound marketing: the difference that makes or breaks deals

[9:49] – A free tip for beginners: start by calling people who actually want to be called

[10:54] – PPC vs. Pay-per-lead explained—and which one saves you time and money

[14:07] – Why mastering one thing is better than trying to do everything yourself

[15:12] – How MotivatedSellers.com delivers real-time, ready-to-talk seller leads

[19:12] – This is why people quit: outbound burnout vs. inbound ease

[23:12] – Who this system is actually for—and who it’s not

[26:15] – Hidden deals: why even “cold” leads may still turn into wins

[29:21] – Real talk: this isn’t get-rich-quick, it’s build-wealth-slowly (but surely)

 

Key Takeaways

 

1. Inbound leads are game-changers – When sellers reach out to you, your conversion rate improves, conversations are smoother, and the sales process is far more enjoyable.

2. Focus where your time matters most – If your strength is negotiating deals, don’t get stuck managing ads and campaigns. Outsource marketing and stay in your zone of genius.

3. Speed to lead is everything – The faster you respond to an inbound lead, the more likely you are to close it. Delay, and they’ll go find someone else.

 

Links & Resources

 

• MotivatedSellers.com/DealFinders – Sign up with our exclusive Deal Finders offer

• DealFindersClub.com – Join our community and check out our live weekly events

• Watch on YouTube: Deal Finders YouTube Channel

 

If you got value from this episode, make sure to follow the podcast, leave a review, and share it with someone in the deal-finding business who needs to hear this.