<p>Small wineries that don't have a full-time marketing staff member often think too narrowly about telling their customers about something and limit it to just an email blast. With a little more thought, they can enjoy greater success with a multi-channel campaign. </p>

Small wineries that don't have a full-time marketing staff member often think too narrowly about telling their customers about something and limit it to just an email blast. With a little more thought, they can enjoy greater success with a multi-channel campaign.

Turn Email Blasts to Full Marketing Campaigns

On TheWineProPodcast, we talk all things wine biz—marketing, sales, winemaking, vineyard sorcery, new crap you need to keep your winery going—you name it. We bring in the experts, the insiders, and the vendors who keep this industry buzzing.
Your fearless host? Christine Fife—wine sales and marketing strategist and mountain-moving maverick. Find out more at SellingWineStrategies.com.

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On TheWineProPodcast, we talk all things wine biz—marketing, sales, winemaking, vineyard sorcery, new crap you need to keep your winery going—you name it. We bring in the experts, the insiders, and the vendors who keep this industry buzzing. Your fearless host? Christine Fife—wine sales and marketing strategist and mountain-moving maverick. Find out more at SellingWineStrategies.com.

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Turn Email Blasts to Full Marketing Campaigns

Turn Email Blasts to Full Marketing Campaigns