Outside The Box

Turn Your Local Coffee Shop Into A Lead Generating Machine | Chuck Honabach


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Chuck Honabach shares how he built a thriving real estate business by focusing on relationships and investing in his sphere of influence. With over 400 homes sold and $150 million in sales since 2016, Chuck reveals how his entrepreneurial background helped him create systems that generate consistent referrals.

• Transitioning from owning multiple businesses to adding real estate as another entrepreneurial venture
• Using a strong CRM system to maintain consistent client touchpoints 
• The importance of community involvement and visibility for generating referrals
• Why agents must reinvest 10-20% of their commission into building their business
• How Chuck's famous "Chucktini" cocktail demonstrates his commitment to community presence
• Creating memorable client events like his Christmas party at the local baseball stadium
• The philosophy that "once it becomes about your paycheck, you're out of business"
• Why personalized closing gifts are more effective than generic baskets
• Advice for new agents to join teams, leverage their sphere, attend training, and invest in marketing
• The importance of being available beyond 9-5 and weekends in real estate

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Outside The BoxBy BizBox Inc.