The Retail Tea Break

Turning Browsers into Buyers


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On this week’s episode of The Retail Tea Break podcast I’m joined by a product experience specialist. Andy Tyra is the Chief Product Officer at Akeneo. He strives to deliver product information management solutions for brands and retailers contributing to a seamless and positive customer journey.

Andy was previously a founding team member on AmazonFresh and AWS Marketplace, building these businesses to materiality from the very beginning. He has a phenomenal amount of experience- so this is an episode not to miss… Grab your cup of tea, sit back and listen in!

Topics: 

  • The product experience company, what does that mean?
  • What comes first; the data or the customer? 
  • Barriers retailers are facing, but they don’t have to do it alone
  • Reducing returns and support the customer journey 
  • Regulations: preparing for the digital product passport
  • Fantastic case study from Swedish clothing brand Asket
  • What’s coming up next for the business

For more information visit: https://www.akeneo.com/

Transcription and show notes available at: https://theretailadvisor.ie/

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The Retail Tea BreakBy The Retail Advisor


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