"Turning Leads Into Lifers" dives into effective methods for gym owners to convert inquiries into dedicated members. The episode covers essential topics such as improving lead management, optimizing gym websites for better lead capture, and enhancing member retention strategies. It emphasizes quick, personal follow-ups, the importance of a user-friendly website, and utilizing organic growth techniques like referrals and re-engagement campaigns. This podcast provides gym owners with direct, actionable steps to increase their membership base sustainably.


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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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#crossfit #fitness #gym #crossfitgames #podcast #coaching #business 


(00:00) - Introduction to Lead Management and Optimization
(00:41) - Understanding Lead Problems
(01:39) - Defining a Lead Problem
(02:42) - Website Optimization
(05:20) - Importance of Lead Management
(16:01) - Conversion and Retention
(20:34) - Use of Paid Advertising
(24:36) - Organic Lead Generation Strategies
(27:00) - The Bigger Picture

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Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

702. Turning Leads Into Lifers, Part 1 of 4 | Leads

Hosted by Jason Ackerman and Jason Fernandez, Best Hour of Their Day is a podcast dedicated to helping the CrossFit community. We cover all aspects of fitness including coaching, training, competing, starting and growing a business, and everything in between. Regular guests include world-class athletes, some of the best Coaches in the world, fitness entrepreneurs, industry leaders, and more.

Follow us on all socials!

BestHourofTheirDay.com Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

Health & Fitness

After having coached hundreds of CrossFit Affiliates, Ackerman and Fern lay out the 3 key areas to focus on to go from being a business owner to being a business builder.
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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(00:00) - Intro
(05:20) - The Importance of Non-Reactive Planning in Affiliate Management
(10:22) - Reverse Planning: Ensuring Success by Avoiding Failure
(15:28) - Effective Use of Time: Priority Management in Action
(20:17) - Realistic Goal Setting and Avoiding Overwhelm
(25:08) - Mastering Time Allocation to Enhance Personal and Professional Life
(30:16) - Protecting Time for Strategic Business Tasks
(35:20) - The Role of Detailed Scheduling in Personal Productivity
(40:41) - From Planning to Execution: Connecting Daily Actions to Long-Term Goals
(45:32) - Knowing Your Numbers: The Key to Strategic Decision Making


#crossfit #fitness #gym #crossfitgames #podcast #coaching #business

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Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

714. 3 Pillars Of Building Successful CrossFit Boxes

"The ripple effect of what can happen at the Level 1 course is just something that can't be overstated."


Chuck Carswell has coached more CrossFit Level 1 Seminars than anyone else, impacting thousands of people through delivering the Level 1 kernel. But before becoming one of the most loved Coaches in CrossFit, he worked his way through the Georgia Bulldogs football team and onto the Miami Dolphins.⁠
⁠
Check out Ep 713. The Most Loved Man In CrossFit | Chuck Carswell on the Best Hour of Their Podcast⁠
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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(00:00) - Intro
(01:17) - Journey to Nashville Discussed
(03:21) - Chuck Carswell's Background
(05:00) - Childhood Story with Bird
(07:15) - Chuck on Coaching and Seminars
(10:34) - High School Football Memories
(17:12) - NFL Draft Disappointment Shared
(35:01) - Transition from NFL to CrossFit
(38:29) - Chuck's Impact in CrossFit
(44:01) - Evolution of CrossFit Training
(50:47) - Importance of First Seminar Impressions
(56:33) - NFL Memories and Transition
(1:04:02) - Building Strong Coaching Teams
(1:08:27) - Leadership and Mentorship Discussed
(1:16:01) - Advice for New CrossFit Coaches
(1:24:27) - Reflections on CrossFit's Impact


#crossfit #fitness #gym #crossfitgames #podcast #coaching #business

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Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

713. The Most Loved Man In CrossFit | Chuck Carswell

"The more we set expectations with our members, the less likely we are to have problems with them in the long run."


Matthew Becker from Gym Lawyers covers why you're legally required to have membership contracts/agreements. He also discusses what a contract actually is and how to write one up that makes you and your members feel good about what they're agreeing to.


Need legal direction or advice for your gym? Check out Gym Lawyers


https://www.gymlawyers.com/
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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(00:00) - Intro
(02:07) - Basics of Gym Membership Agreements
(07:37) - Flexibility in Membership Agreements
(17:22) - State Legal Requirements for Gyms
(22:26) - Managing CAM Overages
(27:57) - Importance of Legal and Insurance Consultation
(33:57) - Complying with Health Club Acts
(44:29) - Legal Considerations for Hosting External Providers


#crossfit #fitness #gym #crossfitgames #podcast #coaching #business

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Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

712. You LEGALLY Need Contracts For Your CrossFit Memberships | Gym Lawyers

"Transactional relationships are like dirt...they're not worth a thing, you know?"


What makes GORUCK and CrossFit the most natural partnership? Jimi Letchford, President of GORUCK, and Cary Hair share how their experience working for CrossFit HQ and their commitment to serving the community puts them above other potential partners with bigger checkbooks.⁠
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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(00:00) - Intro
(00:42) - Jimi Letchford's Role and Background 
(03:13) - Discovering CrossFit and Military Connections 
(06:17) - GORUCK's Relationship with CrossFit  
(11:03) - Transition from CrossFit to GORUCK  
(16:16) - Leadership and Influential Moments  
(22:23) - Building Culture and Community at GORUCK  
(26:13) - Planning for CrossFit Games and GORUCK's Role  
(34:15) - Affiliate Partnerships and Supporting the Community  
(44:11) - Future Initiatives and Experiences with GORUCK


#crossfit #fitness #gym #crossfitgames #podcast #coaching #business

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Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

711. GORUCK & CrossFit | The President, Jimi Letchford

"I think that it comes down to having a detail-oriented mindset. It's the mindset of not checking the box. It's how do we do whatever task we're doing to the n-th degree."


Team, Team, Team: Our team of A-players is our strongest asset. We invest accordingly.
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Learn More About Affiliate University : https://www.besthouroftheirday.com/affiliate-university
Level Up Your Coaching | The Knowledge : https://www.besthouroftheirday.com/theknowledge
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(00:00) - Intro
(01:24) - Allison's Introduction as a CrossFit Affiliate Owner
(07:40) - Transition to Owning and Running a CrossFit Gym
(11:04) - Challenges and Benefits of Business Ownership
(22:18) - Strategic Moves in Business Development
(31:33) - Personal Challenges in Business Ownership
(39:50) - Allison Joins Business Development Coaching Team
(48:05) - Reflections on Growth and Future Directions


#crossfit #fitness #gym #crossfitgames #podcast #coaching #business

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Support this podcast: https://podcasters.spotify.com/pod/show/besthouroftheirday/support

702. Turning Leads Into Lifers, Part 1 of 4 | Leads

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