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By Jason Ackerman / Jason Fernandez
4.8
311311 ratings
The podcast currently has 803 episodes available.
Thinking about buying an Ice Barrel for your gym? This video breaks down the pros, cons, and business impact of adding cold therapy to your gym's recovery services. Learn how to maximize the benefits for your members while deciding if it’s the right investment for your Affiliate.
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Looking to boost revenue at your CrossFit Affiliate?
CLICK HERE to learn more about Affiliate University
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CLICK HERE to learn more about Push Press Gym Software
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CLICK HERE to learn more about Ice Barrel and cold therapy
This episode of Behind the Knowledge dives into the inspiring journey of Coach Josh Melendez, from his early days as a novice CrossFit coach to earning a Level 4 credential and joining CrossFit Seminar Staff. Through resilience, dedication, and a relentless pursuit of feedback and education, Josh shares valuable lessons on overcoming challenges, building trust, and becoming a leader in the coaching world.
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LEVEL UP YOUR COACHING INSIDE THE KNOWLEDGE PRO
https://www.besthouroftheirday.com/theknowledge
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https://www.besthouroftheirday.com/world-class-coach-evaluation
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0:55 - osh Melendez: Level 4 Coach and Seminar Staff
5:09 - First Coaching Experience: From Athlete to Leader
6:22 - The Impact of the CrossFit Level 1 Certification
8:18 - Becoming a Gym Owner: Transitioning from Coach to Business Leader
9:54 - Deep Dive into Coaching Education and Online Courses
11:02 - Key Takeaways from the CrossFit Level 2 Certification
13:19 - Restructuring Programming and Gaining Athlete Trust
17:02 - Continuous Learning: Online Courses, Certifications, and Mentorship
21:08 - The Road to the CrossFit Level 3 Credential
25:03 - Internship Challenges and Lessons with Seminar Staff
29:10 - Overcoming Feedback and Building Resilience
33:09 - Achieving the CrossFit Level 4 Credential
34:48 - Joining Seminar Staff: The Reward of Persistence
38:18 - Building a Culture of Development with Coaching Staff
42:26 - Final Reflections: The Power of Perseverance and Leading by Example
Fern dives into the "3 Essential Questions" every CrossFit Affiliate Owner must answer to build a successful gym. These foundational questions help clarify your business purpose, define the game you’re playing, and ensure you’re on the right track for long-term growth. Discover how addressing these critical points can close the strategy gap and set your affiliate up to thrive.
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Grab the “Raise Prices Without Pissing Off Your Members” Mini-Course
BOOK A FREE CALL & LEARN HOW TO GROW YOUR AFFILIATE
https://www.besthouroftheirday.com/affiliate-university
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LEARN MORE ABOUT PUSH PRESS GYM SOFTWARE
https://www.pushpress.com
Jason and Fern dive into the topic of gym rate increases, covering why they’re essential for sustainable growth and how to approach them effectively. They share insights on preparing members, communicating value, and navigating potential pushback to help CrossFit Affiliate Owners successfully implement price changes without losing community support. This discussion provides actionable strategies for Affiliate Owners to increase rates confidently while improving the overall member experience.
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In this episode of Behind the Knowledge, Bill Anthes, founder of Between the Ears, discusses why mental resilience is just as essential as physical strength. Bill shares insights from his work helping people unlock their potential through mental and emotional fitness, emphasizing how building mental toughness can transform both athletic performance and everyday life. This conversation is a must-watch for coaches, athletes, and anyone looking to strengthen their mindset.
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LEVEL UP YOUR COACHING INSIDE THE KNOWLEDGE PRO
https://www.besthouroftheirday.com/theknowledge
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FREE WORLD-CLASS COACH EVALUATION
https://www.besthouroftheirday.com/world-class-coach-evaluation
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0:00 - Introduction
2:00 - Bill Anthes' Journey: From Military to Coaching
7:05 - Learning to Adapt Coaching Styles to Different Athletes
14:25 - Founding Between the Ears: Bridging Mind and Body
19:30 - The Importance of Psychological Tolerance in Fitness
27:45 - Balancing Physical Challenges with Mental Resilience
38:45 - Practical Tips for Coaches to Inspire Mental Toughness
Discover a new, cost-effective healthcare solution designed specifically for CrossFit coaches and affiliate owners. This program offers affordable coverage without relying on traditional insurance, allowing coaches to access essential health services, proactive care, and mental health support. Learn how this unique option is helping CrossFit professionals stay healthy while saving on medical costs.
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FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
https://www.besthouroftheirday.com/affiliate-tools
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Learn more about CommunityCare from the CrossFit Medical Society
https://www.crossfitmedicalsociety.com/communitycare
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Learn more about Push Press Gym Management Software
www.pushpress.com
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Learn more about ComimunityCare from CrossFit Medical Society
https://www.crossfitmedicalsociety.com/communitycare
Julia Brown shares her journey of overcoming the fear of raising membership rates at her CrossFit gym. By facing her budgeting challenges and openly communicating with her members, she found surprising support and renewed confidence as an affiliate owner. Her story offers valuable lessons on knowing your worth and taking control of your business finances.
FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
https://www.besthouroftheirday.com/affiliate-tools
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Unlock the Power of Your Fitness Business with PushPress
https://www.pushpress.com/
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0:00 - Introduction
2:00 - Fear of Being “Money Hungry”
4:00 - Positive Member Reactions
8:00 - Building Confidence as an Owner
14:00 - Budgeting and Paying Herself
26:00 - Investing in the Gym
32:00 - Advice for Other Affiliate Owners
In this episode of Behind the Knowledge, Spencer Nicks shares his unique approach to CrossFit coaching, where physical training meets mental development. By integrating mindset work with fitness, Spencer creates a holistic coaching experience that empowers clients to achieve sustainable, whole-person transformation. Tune in to learn how blending mental and physical health in CrossFit can elevate both coaching practices and client success.
LEVEL UP YOUR COACHING INSIDE THE KNOWLEDGE PRO
https://www.besthouroftheirday.com/theknowledge
--
FREE WORLD-CLASS COACH EVALUATION
https://www.besthouroftheirday.com/world-class-coach-evaluation
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0:00 - Introduction
0:47 - Spencer Nicks’ Journey to Coaching
5:00 - Early Coaching Experiences and Level 2 Certification
15:02 - Transitioning to Holistic Coaching
22:04 - Combining Performance with Personal Development
30:06 - Shifting from Authority to Collaboration
39:05 - Building Trust with Clients Beyond Fitness
Kelli Wunsch, co-owner of Aliso CrossFit, talks about the challenges and successes of transitioning from member to gym owner. Kelli shares insights on restructuring membership options, implementing new policies, and balancing community with professionalism. Through open communication, asking for help, and staying committed to providing value, Kelli transformed the gym into a thriving affiliate.
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FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
https://www.besthouroftheirday.com/affiliate-tools
--
Unlock the Power of Your Fitness Business with PushPress
https://www.pushpress.com/
0:00 - Introduction
1:06 - Kelli Wunsch Bought Aliso CrossFit
4:07 - Implementing Rules and Systems
7:49 - Raising Membership Rates
12:18 - Open Gym Policy
16:07 - Value Before Revenue
23:41 - Asking for Help
32:24 - Lessons Learned
Kapua and Bryson from CrossFit Huaka'i talk about the challenges of running a gym with multiple partners. They share how they successfully went from five owners to three by focusing on trust, clear communication, and mentorship. If you’re managing a business partnership or even considering partners, this episode offers practical tips to avoid common pitfalls and build lasting success.
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FREE TOOLS and resources for CrossFit Affiliate Owners and Coaches.
https://www.besthouroftheirday.com/affiliate-tools
--
Unlock the Power of Your Fitness Business with PushPress
https://www.pushpress.com/
--
0:00 - Introduction
1:08 - Challenges and Successes in Gym Partnerships
6:33 - Building a Strong Coaching Culture
10:44 - Coach Development
14:17 - Leveraging Events and Member Engagement
27:22 - Business Growth & Four-Week Billing
39:06 - Expanding Programs and Future Plans
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