Bitcoin.com News Interviews

Turning Trading Into a Sport | How WhiteBIT’s Crypto Olympics Took Over Barcelona


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What if trading felt like the Olympics β€” not the stock market? 🏟️

In this high-energy episode, Graham Stone (@_graminitha1) unpacks how WhiteBIT (@WhiteBIT) turned the Barcelona stadium into the stage for a first-of-its-kind experiment: the Crypto Olympics β€” where traders competed live, in front of a crowd, using real money and real strategies.

From concept to execution, the WhiteBIT team set out to prove that crypto trading can be as thrilling as any sport, with instant stakes, emotional highs, and a roaring audience.

β€’ How WhiteBIT reimagined crypto trading as a live spectator event
β€’ Behind the scenes of the Barcelona Crypto Olympics πŸ…
β€’ The challenges of running real trades on a public stage β€” no demos, no edits
β€’ The future of experiential crypto marketing and community building
β€’ Why emotion and competition could be key to mass crypto adoption

An inside look at how one exchange turned trading into performance β€” and what that says about the next evolution of crypto engagement.

πŸŽ™οΈ Host: Graham Stone – Bitcoin.com News Podcast
πŸ’Ό Guest: WhiteBIT Team
πŸ“ Location: TOKEN2049 Singapore, Marina Bay Sands Singapore
πŸ”— Learn more: whitebit.com | @WhiteBIT | @_graminitha1 | bitcoin.com

πŸ’‘ In this episode:🎧

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