Leadership is not about your position or title. It's about who you are, how you live, and your ability to influence others to change things for the better. Adam Markel welcomes two legends from the rock and roll and business worlds, Steve Farber and John "Jay Jay" French, to talk about how they built their partnership, coming from different walks of life. Steve Farber is the founder and CEO of The Extreme Leadership Institute, an organization devoted to helping its clients develop award-winning cultures and achieve radical results. Ranked on Inc.'s listing of the Top 50 Leadership and Management Experts in the world, and #1 on Huffington Post's 12 Business Speakers to See. He is a bestselling author, popular keynote speaker, and a seasoned leadership coach and consultant who has worked with a vast array of public and private organizations in virtually every arena. Our second guest, John "Jay Jay" French, is a keynote & motivational speaker, an entrepreneur with several music industry businesses, and founding member/manager of the internationally-renown heavy metal band Twisted Sister. John is one of only a handful of people in the world of rock and roll who have succeeded on both the artistic side, being part of a world-class band, while simultaneously managing all aspects of their business and operations (some others include Mick Fleetwood of Fleetwood Mac and Steve Miller of The Steve Miller Band). This highly unique ability provides John with business insights that are virtually unmatched. Listen in on Adam's conversation with JJ and Steve about their formed partnership and the birth of their brand-new book, Twisted Business.