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PR executive Diane Eichler provides an overview of two NEW PR systems to allow practitioners to be more effective, effective and save valuable time.

"PR Loop" connects PR people in other cities and/or industries to help you get better information for your projects.  "Story Match" connects PR pros and brands with journalists around the country that cover your issues.  This system pre-identifies individual with interests in specific topic areas. Faster than the press release.  You know in advance that this individual has an interest in your topic.  Listen...:Learn...Share

Podcast Video:  https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

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Information on NEW podcast website.

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