We’re not just living longer, we’re learning how to live better. In this episode of The Longevity Playbook, Jennifer Halsall is joined by Susan Turner and Christian Kruse to unpack one of the fastest-growing global movements: longevity and regenerative health.

Susan, a fitness industry powerhouse who brought 23 Pure Gyms to the Middle East, shares how a frozen shoulder and a Saudi princess, changed the course of her career. Christian, a former German military officer turned digital health strategist, reveals what it takes to bring personalised wellness to the mainstream through tech, media, and trust.

From the UAE’s booming biohacking scene to Germany’s cautious but growing appetite for preventive care, this conversation dives into:

• Why longevity is more than a buzzword it’s a global shift

• The role of health span, supplements, and personalised medicine

• How COVID-19 and ageing populations reshaped public awareness

• What’s working, what’s hype, and what’s next in health technology

• The business opportunity in helping people stay well, not just get treated

This isn’t about miracle pills or red light masks. It’s about system-level change—and the people bold enough to build it.

00:00Introduction to Longevity and Regenerative Health

03:05Susan Turner's Journey in Fitness and Health

09:57Christian Kruse's Path to Health and Longevity

19:54The Evolution of Longevity Awareness

29:43Longevity Services in Different Markets

38:19Trends in Longevity Solutions

46:30Future of Longevity and Health Data Management