Games are big -- bigger than Hollywood films. And "gamification" is huge -- it seems that every company is eager to put badges, quests, and high-score notifications on everything from sales numbers to training on HR issues. Games are so big, in fact, that it's possible to overlook something critical: They can deliver critical information on the most important topics for an organization.
Our first segment is all about games and what they can tell us about our customers. Games, it turns out, are so well known that they can be a great metaphor for the business we transact with the people who pay our bills. And we have a great panel put together to talk about games. You'll hear:
Romi Mahajan - ModeratorJohn Smith, VP, GAEMSSunny Neogi, CMO, AditiDharmesh Godha, CTO and President, Advaiya
discuss how to interpret the lessons of games and which critical lessons you can (and cannot) take away from the metaphors that gaming brings to customer relations.
We'll also have a conversation with Andrew Conry-Murray about all the last-minute additions to the Interop conference and what you can expect from the Interop experience. You won't want to miss this segmen as you finalize your plans for the show!
Interop 2015 will take place from April 27th through May 1st at the Mandalay Bay Convention Center in Las Vegas, NV. More information and registration details are available online! Register with code RADIO for a $200 discount on Total Access or Conference passes, or get a FREE Expo Pass. In addition, join the Interop mailing list to get the latest news and special offers.