In today's episode, we are joined by Zach T. Conley - an entrepreneur and spirits specialist being the head of Una Vida Tequila! Zach's story is one of grit and learning on his feet as he and his business partner took and idea from concept, gained the attention and support of Andy Frisella and Chris Klein, and are now making major noise in the world of spirits and alcoholic beverages dominating the midwest markets!

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0:00 intro

0:20 sponsors

2:25 introducing Zach

8:45 bottle by bottle philosophy

11:05 tequila and fitness

15:20 the reputation of tequila

19:45 why tequilas taste different if they all come from agave

23:10 Andy Frisella and Chris Klein get involved

30:20 turning profitable

31:50 profit first mentality

42:55 shady practices in the spirits business

1:01:30 launching whiskey and vodka vs tequila brands

1:13:10 TSG + outro

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