We can’t shop our way out of the climate crisis.

In this episode of Unbottled, Manuela sits down with sustainability powerhouse Ashlee Piper - author of Give a Sht* and No New Things, TV commentator, consultant, and thrifting queen—to talk about our culture of overconsumption and what it actually looks like to live with less.

Ashlee breaks down:

• Why “eco-friendly” shopping isn’t the solution we’ve been sold
• How conditioned consumerism took over our lives (and homes)
• The story behind Ashlee’s No New Things challenge and what she learned doing it for 2 years
• Practical ways to get what you need through borrowing, swapping, secondhand, and community
• How individual habits roll up into real systems change at work and in policy

You’ll also hear about dog fostering, Chicago thrifting, and why the most radical thing you can do might be…buying nothing at all.

If you’re feeling climate anxiety, drowning in clutter, or just tired of being told to “fix the planet” by buying more “sustainable” stuff, this episode is your permission slip to do less—and live more.

💧 Unbottled is brought to you by Kadeya, building closed-loop beverage systems for a world beyond single-use.

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Would you invest $100 to eliminate plastic bottles? 

Invest in Kadeya on Wefunder and help build the future of beverage infrastructure. 

Invest here: https://wefunder.com/kadeya 

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Follow Kadeya: 

Linkedin: https://www.linkedin.com/company/kdy/ 

Instagram: https://www.instagram.com/kadeya.club/ 

Tik Tok: https://www.tiktok.com/@kadeya.club 

Youtube: https://www.youtube.com/@kadeyaclub

 Get a Kadeya kiosk for your workplace: https://www.kadeya.com/ 

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Follow Manuela: 

Linkedin: https://www.linkedin.com/in/manuelasweb/ 

Instagram: https://www.instagram.com/manuelasweb/ 

Substack: https://manuelazoninsein.substack.com/

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Follow Ashlee: 

Website: www.ashleepiper.com

IG: https://www.instagram.com/ashleepiper/ 

Newsletter: The Ethical Edit, https://substack.com/@theethicaledit

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💌 Go deeper with The Drip — Kadeya’s inside look at how we’re re-engineering the $2 trillion beverage industry. Get founder insights, progress updates, and ideas shaping the circular economy. 

Newsletter Sign Up: http://bit.ly/4opCVW2

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Building the future of beverage—one sip, one story at a time.  

Unbottled shares raw conversations with the people rethinking everything we know about water, plastic, and sustainability. Because the future of beverage isn’t bottled—it’s built. New episodes every Monday.

⭐⭐⭐⭐⭐ 

If you like what you hear, rate, review, and subscribe to Unbottled

Co-founders Manuela Zoninsein and Denis get tactical: how Kadeya went from idea to an autonomous, closed-loop beverage system. From “quick-and-dirty” demo builds to pivotal build vs. buy decisions, they unpack what it really takes to ship climate hardware.

In this episode:
- The flashback: sprinting to a working demo (and what broke first)
- Early R&D unknowns and the “this changes everything” pivots
- Why reuse wins: on-site micro-factory > moving pallets around the world
- Product values that guide every tradeoff (easy to use, great taste, reliable)
- Cofounder dynamics: vision vs. execution, saying “yes, but…”
- What’s next: the Kadeya Portal, attached cap design, and open questions

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⭐⭐⭐⭐⭐ 
If you like what you hear, rate, review, and subscribe to Unbottled — the podcast reimagining how the world hydrates and building a beverage future that’s smarter, healthier, and waste-free. 
______ 

Would you invest $100 to eliminate plastic bottles? 
Invest in Kadeya on Wefunder and help build the future of beverage infrastructure. 
 
Invest here: https://www.wefunder.com/kadeya 
______ 
 
Follow Kadeya: 
Linkedin: https://www.linkedin.com/company/kdy/ 
Instagram: https://www.instagram.com/kadeya.club/ 
Tik Tok: https://www.tiktok.com/@kadeya.club 
 
Get a Kadeya kiosk for your workplace: https://www.kadeya.com/ 
______ 

Follow Manuela: 
Linkedin: https://www.linkedin.com/in/manuelasweb/ 
Instagram: https://www.instagram.com/manuelasweb/ 
______ 

Follow Denis: 
Linkedin: https://www.linkedin.com/in/denis-lussault-40691946/
______ 

💌 Go deeper with The Drip — Kadeya’s inside look at how we’re re-engineering the $2 trillion beverage industry. Get founder insights, progress updates, and ideas shaping the circular economy. 
 
Newsletter Sign Up: http://bit.ly/4opCVW2
______ 
 
Building the future of beverage—one sip, one story at a time.  

Unbottled shares raw conversations with the people rethinking everything we know about water, plastic, and sustainability. Because the future of beverage isn’t bottled—it’s built. New episodes every Monday.

Kadeya is building the world’s first closed-loop beverage vending system to eliminate single-use waste — and you can now invest in them on Wefunder → https://wefunder.com/kadeya

No plastic. No long-haul transport. No landfill.

Just clean, cold, convenient drinks — on demand, powered by reuse.

After raising from institutional investors led by Refashiond Ventures, Kadeya is opening the same opportunity to you.

 Invest alongside the pros and help build the infrastructure for a reuse-based, zero-waste future.

🔁 Instead of throwing bottles away, Kadeya washes and reuses them
📍 Instead of shipping water across the country, Kadeya fills on-site
🌎 Instead of empty ESG promises, Kadeya builds real circular systems

With 27 stations pre-ordered by Fortune 500 companies like Ecolab, Ingredion, Turner Construction, Compass Group, and the U.S. Air Force — plus 2 issued patents, an MIT-led team with 6 exits, and recognition from Fast Company and Upstream’s Reusies — this isn’t just a vending machine.

It’s a platform for a reusable future.

Invest on Wefunder → https://wefunder.com/kadeya

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Follow Kadeya:
Linkedin: https://www.linkedin.com/company/kdy/
Instagram: https://www.instagram.com/kadeya.club/
Tik Tok: https://www.tiktok.com/@kadeya.club

Get a Kadeya kiosk for your workplace: https://www.kadeya.com/ 

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Kadeya is "testing the waters" to gauge investor interest in an offering under Regulation Crowdfunding. No money or other consideration is being solicited. If sent, it will not be accepted. No offer to buy securities will be accepted. No part of the purchase price will be received until a Form C is filed and only through Wefunder’s platform. Any indication of interest involves no obligation or commitment of any kind.

Co-founders Manuela Zoninsein and Denis Lussault finally tell the startup story they never share in pitch decks: why Kadeya exists and how their paths—from sustainability, systems thinking, and automation—collided to tackle a $2T single-use problem.

In this episode you'll hear about:

• The spark: convenience vs. sustainability doesn’t have to be a trade-off
• Manuela’s path from China/Brazil to Palantir to water & systems
• Denis’s world of automation—and why moving pallets ≠ real efficiency
• Early Kadeya experiments, first pilots, and the moment it felt “real”
• The big mindset shift: from “just water” to a platform for beverages

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⭐⭐⭐⭐⭐
If you like what you hear, rate, review, and subscribe to Unbottled — the podcast reimagining how the world hydrates and building a beverage future that’s smarter, healthier, and waste-free.
 
______

Would you invest $100 to eliminate plastic bottles?
Invest in Kadeya on Wefunder and help build the future of beverage infrastructure.
 
Invest here: https://wefunder.com/kadeya
______

Follow Kadeya:
Linkedin: https://www.linkedin.com/company/kdy/
Instagram: https://www.instagram.com/kadeya.club/
Tik Tok: https://www.tiktok.com/@kadeya.club

Get a Kadeya kiosk for your workplace: https://www.kadeya.com/
______

Follow Manuela:
Linkedin: https://www.linkedin.com/in/manuelasweb/
Instagram: https://www.instagram.com/manuelasweb/
______

Follow Denis:
Linkedin: https://www.linkedin.com/in/ denis-lussault-40691946
______

💌 Go deeper with The Drip — Kadeya’s inside look at how we’re re-engineering the $2 trillion beverage industry. Get founder insights, progress updates, and ideas shaping the circular economy.

Newsletter Sign Up: http://bit.ly/4opCVW2
______ 
 
Unbottled shares raw conversations with the people rethinking everything we know about water, plastic, and sustainability. Because the future of beverage isn’t bottled—it’s built. New episodes every Monday.

A Startup Podcast by Kadeya, hosted by Manuela Zoninsein. 
New Episodes Every Monday.

______

Would you invest $100 to eliminate plastic bottles?
Invest in Kadeya on Wefunder and help build the future of beverage infrastructure.

Invest here: https://wefunder.com/kadeya
______

⭐⭐⭐⭐⭐
If you like what you hear, rate, review, and subscribe to Unbottled — the podcast reimagining how the world hydrates and building a beverage future that’s smarter, healthier, and waste-free.

Subscribe on YouTube: @kadeyaclub

______

Follow Kadeya:
Linkedin: https://www.linkedin.com/company/kdy/
Instagram: https://www.instagram.com/kadeya.club/
Tik Tok: https://www.tiktok.com/@kadeya.club

Get a Kadeya kiosk for your workplace: https://www.kadeya.com/
______

Follow Manuela:
Linkedin: https://www.linkedin.com/in/manuelasweb/
Instagram: https://www.instagram.com/manuelasweb/
______

💌 Go deeper with The Drip — Kadeya’s inside look at how we’re re-engineering the $2 trillion beverage industry. Get founder insights, progress updates, and ideas shaping the circular economy.

Newsletter Sign Up: HERE
______

Building the future of beverage—one sip, one story at a time. 

Unbottled shares raw conversations with the people rethinking everything we know about water, plastic, and sustainability. Because the future of beverage isn’t bottled—it’s built. New episodes every Monday.